Ep 227 ft. Annie Lawless: Founder of Suja Juice & Lawless Beauty on All Things Entrepreneurial, Wellness, Motherhood & Clean Makeup

The Balanced Blonde // Soul On Fire

Dear Media

Health & Fitness, Balancedblondespiritualitywellness

4.6 • 2.8K Ratings

🗓️ 10 March 2021

⏱️ 67 minutes

🔗️ Recording | iTunes | RSS

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Summary

Jordan’s longtime friend and incredible creative entrepreneur Annie Lawless joins the show today in this episode about creating brands, healing, wellness, family and the OG blogging life. Annie is the co-founder of Suja Juice & founder + CEO of Lawless Beauty, as well as a new mama and a true wellness guru.

If you’re looking for the go-ahead on your business idea, then Annie’s incredible insights and tips will inspire you to no end. Suja Juice was born from a pure passion for clean living. It started as a home delivery service, which coincidentally is how she met her now-husband, which we talk about! Now it’s a nation-wide company & a household name. Her most recent clean makeup venture, Lawless Beauty, snowballed from a petite lipstick collection to a full-on portfolio that’s taken Sephora by storm. You’ll get all the inside scoop on the latest products and the magic happening behind the scenes.

There’s a nostalgic walk down memory lane as “grad-school dropouts,” with flashbacks to their blogging days and being part of the wellness scene when it was in infancy. Annie gives us an update on how her life has changed since becoming a mother to a darling daughter, Daisy, and her newfound appreciation for a quiet and fulfilling family life.

Thanks to Cured Nutrition for sponsoring this episode. This premium-CBD brand is the only one Jordan (and her cat) use to reach peak performance throughout the day and sleep well at night. Head to curednutrition.com/blonde for a 15% discount on your entire order. Or simply use the code BLONDE at checkout.

To learn more, and for the complete show notes, visit: http://www.thebalancedblonde.com/podcast/

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Transcript

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0:00.0	Hello and welcome back to the Balanced Bond podcast, Solon Fire. I'm your host Jordan Younger
0:18.6	and I am consciously saying my intro differently this week because my husband was making
0:25.7	fun of me the other night for starting every single episode by saying hello my love this
0:31.0	is Jordan Younger. So for the next few weeks I'm gonna play around with all the different
0:36.7	things like hi hello what's up everybody and it's just so funny because I'm just here talking
0:43.0	into a microphone and I'm just envisioning all of you on the other side of the screen right now
0:49.0	and I'm so happy that you're here and I'm so happy that you are listening to the show. This podcast
0:54.6	is so special to me and as I was saying to today's guest Annie Lawless this podcast is very different
1:01.5	from a lot of other podcasts and that I only have people on the show who I know personally who I
1:07.1	have a close relationship with who have really influenced my life in some form or another and Annie
1:14.4	is one of those people as you'll hear about in this episode Annie and I'm that in I believe it was
1:20.6	2014 I had been blogging for a couple years and she had started Suja the juice company with her
1:27.7	co-founder Eric in 2012 so I knew who she was I was a huge fan of the juice brand Suja which was
1:35.5	already in Whole Foods and back then it was such a novelty to be able to buy cold pressed juice at
1:41.0	a grocery store it was basically just unheard of back then and it was amazing new option for people
1:46.6	especially people like myself who had been obsessed with health and wellness and juicing for so long
1:51.6	so Annie and I met we were connected through a mutual friend we went to dinner at Kat Suja which we
1:57.6	talked about in this episode and we shot the restaurant down we were talking all night we connected
2:03.8	on so many different things so many different levels and from there Annie has just been such an
2:09.8	inspiration we remain friends and she has gone on to do incredible things in the health and wellness
2:15.9	space as well as in the clean beauty space I'm sure many of you know that Suja was acquired in part
2:23.7	by Coca-Cola which is the dream for many many juice brands and any beverage vertical really she
	...

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