meta_pixel
Tapesearch Logo
Log in
Wabi Sabi - The Perfectly Imperfect Podcast with Candice Kumai

EP 195 Matcha, Culture, and Clarity: A Japanese-American Perspective

Wabi Sabi - The Perfectly Imperfect Podcast with Candice Kumai

Candice Kumai

Health & Fitness, Education, Health, Wabisabi, How To, Nutrition, Mental Health, Wellness

4.9793 Ratings

🗓️ 11 November 2025

⏱️ 29 minutes

🧾️ Download transcript

Summary

In this episode, I’m sharing the real story behind matcha — where it comes from, why it’s special, and what’s actually happening right now with the global demand and supply. After nearly two decades working in Japanese culinary culture and tea education, I wanted to give you a clear, respectful guide to understanding matcha the right way. I walk you through the regions that shape its flavor, the history that shaped its ceremony, and why Japanese politeness often keeps the deeper truths from being spoken. I also talk about what it feels like to watch a part of my heritage become a trend, and why it’s so important to learn from Japanese voices, farmers, authors, and journalists. If you love matcha or want to understand Japanese culture with more depth and care, this episode is for you.

Transcript

Click on a timestamp to play from that location

0:00.0

Hello, friends, Ohio. Welcome to the Wabi-Sabi podcast. We are only five episodes away from 200 episodes

0:10.3

when we launched in 2018. I never thought that I would continue this project with you

0:18.5

throughout the duration of my career. But here we are and we've got a lot going on,

0:26.4

especially in the world of Macha. Every day I get emailed by different professionals,

0:33.2

journalists, students studying journalism, Japanese colleagues, you know, still working with the

0:39.9

consulate of New York for Japan and the Japanese government. I'm going to be very candid in

0:48.9

today's conversation about matcha because so many people have tried to claim and make it their own. And matcha is not mine.

0:56.5

Mata belongs to the tea farmers and the monks and the tea purveyors in Japan. I'm virtually just

1:04.2

the bridge that connects the east and the west because that's how I grew up and that's my bloodline.

1:10.6

I also think we should be

1:12.5

much more aware of who we're getting our information from. A lot of people that interview me

1:18.9

know nothing about Mata and I'm basically teaching them everything I know for an hour and then they

1:27.0

regurgitate everything I told them.

1:29.9

When in actuality, I think individuals like myself or my mentor, Rona Tissan, who's also half

1:36.1

Japanese, half American, I feel like we should be writing these pieces. The reason why I chose

1:42.3

to do another pod on matcha was because it's such an important

1:46.7

part of my life and I know it's an important part of yours. It's also got a bigger meaning to it.

1:54.7

Macha is a Japanese treasure. It's an ingredient that is prized by the hierarchy, the samurai, the aristocrats in

2:06.4

Japan. It's not necessarily drunk the way we drink it in the Western world, which is

2:13.4

obliterated. So I got the receipts to back up everything.

2:20.2

Not that I need that, but I think it's fair to say I was one of the very few people that really introduced Mata to the Western world.

2:31.3

And I feel a deep responsibility to go back, hit rewind, and be like, hey, hold up,

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Candice Kumai, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Candice Kumai and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2026.