Target takes a major market hit as conservatives boycott the massive chain store. New polls show Donald

Trump's electability numbers are below water and the Biden White House touts spending on climate as

Americans struggle to pay the bills. I'm Ben Shapiro. This is The Ben Shapiro show. This show is

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So there's a lot of talk these days about whether conservatives can win anymore.

And that's serious talk, considering that Republicans haven't won the popular vote in any presidential election since 2004.

And before that, since 1988, It's been a very long time since

Republicans regularly won popular votes in the presidential election. And when you look at how Republicans

ran in the latest round of Senate races, they really underran where their number should have been.

In the latest House races, they should have walked away with a far broader House majority.

So there's always the serious question about whether conservatives can win.

And the answer is yes.

But in order to win, conservatives have to really follow the rules of Saul Olinsky.

Because those rules work.

Saul Alinsky, of course, was the community activist in Chicago who basically provided the ideological foundation for people like Hillary

Clinton and Barack Obama. He wrote a book called Rules for Radicals in 1971 talking about how you go

after your political opposition. And one of the things that he said is you have to personalize

every issue and you have to polarize every issue and you have to put your enemy on the wrong side of that polarization. That is basically the goal. What you don't want to do is make it easy for your enemy to polarize you. What you want to do is make it hard for your enemy to make you the target and make it really easy for your enemy to be the target. That is the way that you actually win. And Republicans, conservatives have shown that they can win

when they actually follow that rule, when they actually personalize and polarized. And that's what they

did with, for example, Target. So fascinating to report out from the Wall Street Journal.

Title, Target, much like Bud Light, is stung by culture wars. Target discovered the cost of getting

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