4.6 • 730 Ratings
🗓️ 10 January 2022
⏱️ 63 minutes
🧾️ Download transcript
My guest today is Ayelet Fishbach, PhD. She is the Jeffrey Breakenridge Keller Professor of Behavioral Science and Marketing at the University of Chicago Booth School of Business, and the past president of the Society for the Study of Motivation.
The topic is her book Get It Done: Surprising Lessons from the Science of Motivation.
In this episode of Trend Following Radio we discuss:
Jump in!
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I’m MICHAEL COVEL, the host of TREND FOLLOWING RADIO, and I’m proud to have delivered 10+ million podcast listens since 2012. Investments, economics, psychology, politics, decision-making, human behavior, entrepreneurship and trend following are all passionately explored and debated on my show.
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| 0:00.0 | This is trend following radio where great thinking comes alive. |
| 0:10.9 | Nobel Prize winners, legendary traders, bestselling authors, and the pros that know what drive us irrational human beings. |
| 0:21.2 | I am your host, Michael Covel, not filtered, raw, honest. |
| 0:27.4 | That's my passion. |
| 0:33.4 | My guest today is IAlet Fishback. |
| 0:36.1 | She is the Jeffrey Breckenridge Keller Professor of Behavioral Science and Marketing at the University of Chicago Booth School of Business. She's also the past president of the Society for the Study of Motivation that clues you in a little bit where we're going to go today. It's all about motivation. |
| 0:56.6 | Iolet's new book is Get It Done, Surprising Lessons from the Science of Motivation. |
| 1:02.1 | Again, that title probably doesn't surprise you giving my lead in. |
| 1:06.9 | Iolet gives a fresh perspective on a topic that, let's face it, most people think is intuitive |
| 1:12.7 | or there's not a rule set for it or there's not a better way to learn it. |
| 1:18.0 | It's like anything. |
| 1:19.5 | It's a skill. |
| 1:21.1 | And people that study something like motivation, they're going to have the ideas the tips the tricks etc that can help us |
| 1:30.3 | all hey i don't care what direction you want to go but pulling yourself there but damn it it takes |
| 1:38.8 | something and if somebody like my guest today islet can give you that extra edge, why not take it? |
| 1:47.2 | Without any further delay, let's jump right into my conversation with Iolette Fishback. |
| 2:06.5 | This is a topic that I love. |
| 2:08.5 | I love to think about motivation. |
| 2:10.4 | I love to think about what motivates me, |
| 2:13.0 | and I really have no earthly idea, to be honest with you. |
| 2:17.1 | But this is a topic where I guess, I don't know if it's fair to classify it, that perhaps |
| 2:21.1 | when Oprah got really successful, these topics in Tim Ferriss and maybe there's all kinds |
... |
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