Welcome to the Financial Advisor Success Podcast, where you go behind the scenes with

financial planner, speaker, and consultant Michael Kitsis to hear stories of how leading financial

advisors navigated the inevitable challenges that arise on the path to success and get insight

from leading industry consultants about how to break through to the

next level in your advisory business. And now here's your host, Michael Kitsis. Welcome, everyone.

Welcome to the 60-second episode of the Financial Advisor Success podcast. My guest on today's

podcast is Lee Munson. Lee is the founder of portfolio wealth advisors, an independent

R.A. that manages nearly 280 million in assets under management from Albuquerque, New Mexico.

What's unique about Lee's practice, though, is that he built it while overcoming a rather

scathing article published about him nearly 15 years ago in the New York Observer, and which he

was presented as the poster child of

the excesses of the 1990s Wirehouse at the exact moment that stories on the internet that live

forever became a thing. In this episode, we talk in depth about Lee's career path from leaving

his early success in the Wirehouse world after both the infamous observer article

and the impact of 9-11 in the subsequent recession to the brokerage industry, to working

for several years at Charles Schwab as a Schwab private client advisor, before ultimately founding

his own solo advisory firm and working over several years of writing on websites like seeking

alpha and appearing on CNBC and other

television media to rebuild his online persona and bring in new clients to grow the firm.

We also discuss Lee's own process for serving clients, where he deliberately does not meet

with clients on a regular quarterly basis, despite the fact that he manages their portfolios,

and instead focuses not on the frequency

...