Entrepreneurship with Mike with MicroGainz S18Ep5 - The Business Series
Beast over Burden powered by Barbell Logic
Barbell Logic
4.7 • 1.2K Ratings
🗓️ 21 September 2021
⏱️ 47 minutes
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Summary
This is a new interview with Mike Reed from MicroGainz . Mike & Matt really focus on entrepreneurship and creating a successful business. Also, Mike and his wife recently attended the 2021 BLOC Party, had a blast, was able to meet many of the coaches and clients, and brought gear to sell (without shipping).
You can follow MicroGainz on Instagram here. MicroGainz offers fractional plates (now up to 10 lbs), dumbbell fractional plates, gym pins for machines, and now Barbell Logic engraved micro plates. The equipment is made in Pennsylvania, USA. You can always use cold "LOGIC" to get 10% off.
Mike discovered the problem of not being able to make smaller jumps when he completed LP, and realized there weren't many options on Amazon. Plates he found were cheap and poorly made and not made in the USA.
He decided to fix this problem himself and worked to make his first fractional plates. Not only does this go to show that successful business solves a problem, but it was actually a problem Mike faced himself. He had an N of 1 that this was a real problem, and he also understood the importance of this problem and how he could help his clients.
People have lots of misconceptions about what entrepreneurs or business owners do. They think it's glamorous and easy, but it's really about grinding for years and maybe even decades. Mike worked 2 jobs for 4 years before he was finally able to quit his day job. Matt similarly had to work 2 jobs when he initially began coaching.
For both of them, there came a point where they realized that not only could they quit their day job but they needed to if the new business would succeed.
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Transcript
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| 0:00.0 | Microgames continues to offer you solutions to add weight to your barbell, dumbbells, and weightlifting machines in small increments. |
| 0:09.0 | No more 10-pound jumps. |
| 0:11.0 | You know microgames offers fractional plates for dumbbells and barbells. |
| 0:15.0 | They also offer loadable dumbbell handles, 5 and 10-pound Olympic plates, |
| 0:20.0 | microplates and pounds or kilograms and a deadlift jack. |
| 0:24.0 | They also now offer a gym pin to micro load your lap pull down or other machine exercises. |
| 0:30.0 | Pretty cool. |
| 0:31.0 | Go to microgames.com to get the equipment you need to get more PRs. |
| 0:36.0 | That's microgames with a Z. Use code logic at checkout to get 10% off. |
| 0:41.0 | That's microgames.com. |
| 0:43.0 | Your press will thank you. |
| 0:55.0 | You're listening to Barbell Logic, brought to you by Barbell Logic Online Coaching. |
| 0:59.0 | For each week, we take a systematic walk through strength training and refining power of voluntary hardship. |
| 1:17.0 | You're listening to the Barbell Logic Podcast. This is the business series. |
| 1:20.0 | I'm here with my good friend Mike from microgames. Mike's been here before. Welcome to the show, man. |
| 1:24.0 | Hey, thanks for having me. |
| 1:25.0 | We just got back from the block party where you were a sponsor and guest at the block party. |
| 1:31.0 | You got to bring you and your beautiful wife and lots of your products and fun new stuff to test out. |
| 1:35.0 | And so had a blast having you in Springfield, Missouri and hanging out in my hometown. |
| 1:39.0 | That was a super fun couple of weekends ago. |
| 1:42.0 | Yeah, I had a great time. It was really unique. It was fun. |
| 1:45.0 | It was worth the drive down and to meet everybody in person. That was really cool. |
... |
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