Get ready to enter the Th now we hit. We started from the bottom now we hit. We started from the

bottom now we're on the top top. Can you the systems to get what we got

cutting Dixon's on the hooks. I break down the books, sees bringing some wisdom and the good looks.

As the father of five, that's where I'm a dive,

so if you see my wiping kids, please tell them hi.

It's a C and C up on your radio,

and now three, two three two one here we go Now is we're going to skip kind of into defining who your ideal and likely buyers are

because I want to help you today make these online ads targeting ads internet

marketing that will reach these people.

Right.

So we're going to go ahead and define your ideal and likely buyers.

And everybody in the world should do this because we need to figure out who your customers are and who they aren't?

So for you specifically, more moms call or dads?

My moms.

Moms.

And do you have a certain zip code or a certain part of St. Louis?

They typically, and again, we're not saying anything sexist, agist, anything.

We're just saying pattern wise more moms buy what is the part of

town that most people buy what's the zip codes or the names of the cities

where most of your ideal and likely buyers are.

The zip codes 63368. 63368.

Okay. And any particular town names?

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