Disney, the entertainment powerhouse that owns alongside its Disney-branded content, the intellectual property

produced by Pixar and Marvel, the many works in the Star Wars and Indiana Jones portfolios,

and platforms like ESPN, ABC, National Geographic, and most of what was until recently owned by Fox, including shows like The Simpsons,

this behemoth of a media entity has not been doing so great over the past year or so.

And this is stunning, as Disney seemed to be moving from strength to strength this past decade,

dominating box offices with win after win, its Marvel movies

all but owning theaters around the world, and its Pixar and Disney-branded offerings, consistently

pulling in tens or hundreds of millions of dollars in profit.

Disney also, back in late 2019, spun up its own Netflix competitor, the online streaming

service Disney Plus, which was founded on the premise that Disney owns enough intellectual

property to sustain a streaming platform made up entirely of its own content.

So while other services, with few exceptions, have to pay to use other entities work

in order to flesh out their catalogs, Disney could fill up an entire streaming platform

with content they already own, so a pretty big power play and something few other companies

would be able to match.

That bet, unfortunately for Disney corporate,

has not seemed to pay off, monetarily at least. By all indications, the service is pretty well liked,

and there is just a staggering amount of content on it, and that helped it attract a flood of

users right out of the gate, pulling in nearly 100 million subscribers by early

2021.

Shortly after the company's higher-ups announced that they would be reorganizing their

business to put a greater focus on streaming rather than focusing on theatrical releases

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