Emma Grede: #1 Trick Successful People Use Every Day (THIS Will Open Doors You Didn’t Know Existed!)
On Purpose with Jay Shetty
iHeartPodcasts
4.8 • 28.5K Ratings
🗓️ 19 November 2025
⏱️ 49 minutes
🧾️ Download transcript
Summary
What’s one habit that’s helped you succeed lately?
What made you decide to stick with that habit?
In this special live conversation, at The Theater at Bill Graham Civic Auditorium in San Francisco, Jay sits down with entrepreneur and industry leader Emma Grede for a conversation every builder, creator, and business-minded thinker needs to hear. Together, Jay and Emma unpack a challenge that holds so many talented people back, caring too much about what others think. Emma shares the early moments in her career when she stayed quiet in rooms where she deserved to speak, the times she underestimated her own value, and the double standards she had to navigate as a woman in business. This episode is a powerful reminder that confidence isn’t something you wait to feel, it’s something you build through action, decision-making, and showing up for the opportunities in front of you.
As the conversation deepens, Emma shares the mindsets that shaped her path, from a kid obsessed with fashion magazines to a visionary leader with a global reach. She breaks down why excellence starts with showing up fully in whatever role you’re in, how competence is the foundation of real confidence, and why chasing “passion” isn’t always the most strategic move. Jay adds powerful reflections on focus, leaning into your strengths, and accepting that you don’t need to be great at everything to succeed. This is an honest and refreshing look at what it really takes to trust yourself, take bigger swings, and grow into the person you’re meant to be.
In this interview, you'll learn:
How to Stop Caring What Others Think
How to Build Confidence Through Competence
How to Use Fear as Fuel, Not a Setback
How to Become Excellent at What You’re Doing Now
How to Set Your Own Standards, Not Society’s
How to Start Before You Have It All Figured Out
You don’t have to wait until you feel fully ready, fully confident, or fully “enough.” Start where you are, use what you have, and trust that focus, effort, and self-belief will do more for your future than fear ever will.
With Love and Gratitude,
Jay Shetty
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What We Discuss:
00:00 Intro
00:44 Why Do We Worry About Others’ Opinions?
02:12 Opportunities Lost to Comparison
04:09 The Double Standards for Women in Business
07:19 Why You Must Start With Yourself
09:57 The Three-Word Mantra for Career Growth
11:58 Visualize the Life You Want
14:27 Follow What Gives You Energy
16:47 How Competence Builds Real Confidence
18:23 What’s Actually Distracting Us From True Focus?
20:52 Build a Circle That Complements Your Strengths
24:46 Teaching Kids to Chase Their Own Dreams
28:38 Defining Your Life’s Non-Negotiables
32:25 How to Choose What Truly Matters
37:46 Owning Your Truth Creates New Opportunities
40:59 Start Small: Scale Down and Test Your Idea
Episode Resources:
Emma Grede | Website
Emma Grede | Instagram
Emma Grede | Facebook
Emma Grede | LinkedIn
Emma Grede | TikTok
Emma Grede | YouTube
See omnystudio.com/listener for privacy information.
Transcript
Click on a timestamp to play from that location
| 0:00.0 | This is an I-Heart podcast. |
| 0:02.6 | Guaranteed Human. |
| 0:04.4 | I am so excited to be here tonight at the Bill Graham Civic Auditorium in San Francisco |
| 0:09.7 | with the one and only Emma Greed. |
| 0:14.2 | Emma, I can just keep saying your name. |
| 0:16.6 | It's just like you are, first of all, I want to say you, you're one of my dear friends. I adore you, |
| 0:22.5 | I love you. I think you're incredible. Oh, thank you, darling. The fact that you came out here to do |
| 0:27.3 | this means the absolute world to me and you heard the excitement and the energy in the room. |
| 0:33.6 | And yeah, honestly, Jay, until about three hours ago, I thought it was 800 people that were here tonight. |
| 0:40.7 | So I'm in a little bit of shock, to be totally honest. |
| 0:43.4 | I'm like, what? |
| 0:45.4 | I love it. |
| 0:46.0 | It's definitely like thousands and thousands of people. |
| 0:48.2 | I want to start with something that we've been talking about this evening. |
| 0:51.2 | And it's interesting because you were actually talking about it in the clip that we had from the show when you were on the podcast. We find that we spend so much of our times worrying about what people think of us. We are constantly our worst critics in our mind. We're thinking, oh, does this person think I'm this, think I'm that? I want you to take us to a time when that was in your head. |
| 1:11.6 | And what were the kind of things you worried about that people thought of you? |
| 1:14.6 | And what did you do about it? |
| 1:16.6 | Well, you know, I think like so many of us, I spent my entire life worried about that. |
| 1:22.6 | And I'd be lying if I said there weren't parts of me that still feel like that now. But I honestly got to a |
| 1:30.1 | certain point in my life where I felt, well, if not you, then who? Right. And I really feel like |
| 1:37.3 | so much of my life has been about trying to prove something. And you get to the point where you're like, |
| 1:42.6 | I don't really have anything to prove |
... |
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