Email List Growth Hacks Part 2 - Boosting Open Rates with Subject Line Optimization

The Blogging Millionaire

Brandon Gaille - CEO of The Blogging Millionaire Media Network

Technology, Blogging, Marketing, Business

4.7 • 742 Ratings

🗓️ 6 May 2022

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

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Summary

These subject line growth hacks will easily increase your open rates by 30%.

Here's the AI SEO tool tailored for Bloggers:

https://www.rankiq.com/

Here is the blog post with 1000+ emojis you can copy and paste into your subject line:

https://www.freecodecamp.org/news/all-emojis-emoji-list-for-copy-and-paste/

Transcript

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0:00.0	Hey there, it's Brandon. I'd like to ask you a question. Are you wanting to write more blog posts but can't find the time?
0:09.0	Rank IQ's AI content tool can help. Their AI-powered writing assistant tells you what you need to cover in your post so that you can build the most comprehensive piece of content in half the
0:22.4	time. Whether you are trying to go from one post a week to two or from three posts a week to seven,
0:30.1	Rank IQ will help make this happen. Visit RankIQ.com to get started today.
0:38.9	Welcome to the Blogging Millionaire podcast, where we teach you the latest traffic building
0:43.8	and income boosting growth hacks to take your blog to the next level.
0:48.2	And now here's your host who gets five million monthly visitors from over 100,000
0:53.4	first page Google rankings, Brandon Galey.
0:59.1	Today, I will cover some incredible subject-line growth hacks that will dramatically increase
1:04.8	the open rate of the emails that you sent to your list. 10 years ago, the spam filters keyed in on some of these growth hacks.
1:13.4	Today, the spam filters are more advanced and look at the overall engagement of opens with a
1:19.1	specific sender's domain name. For example, if you put free in your subject line 10 years ago,
1:26.2	you would go to the junk folder. Today, putting free in the
1:30.2	subject line gives you a 30% boost in your open rate, which increases user engagement and keeps you
1:36.6	from going to the junk folder. Let's go ahead and get right into the growth hacks. We will start
1:42.9	with the front end emoji. Experian did a study that
1:47.5	found the open rate of emails with an emoji in the subject line is 56% higher than plain subject
1:55.4	lines. On top of that, Swift page saw a 28% increase in the click-through rate when an emoji was used in the subject line.
2:05.2	When it comes to emojis, a little bit goes a long way.
2:09.5	The best practice is to save your emoji subject lines for emails that will make you money.
2:16.2	The top five emojis that increase the open rate the most in
2:20.3	B to C niches are the clock, hourglass, heart, finger point, and siren. The clock and hourglass are used
	...

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