5 • 145 Ratings
🗓️ 30 August 2021
⏱️ 31 minutes
🧾️ Download transcript
**This episode is brought to you by MuteSix, Gorgias, and Attentive**
To make the fight against climate change easy, affordable, and accessible by offsetting the carbon footprint of e-commerce - that's the mission of EcoCart. Today’s episode of The Story of a Brand features Dane Baker, Co-Founder of EcoCart, a brand that helps with sustainable shopping and carbon neutral orders.
Dane always viewed entrepreneurship as an amazing vehicle for change. To him, the environment and climate crisis go hand in hand. He started EcoCart with his Co-Founder when they found it complicated and expensive to deliver a sustainable shopping experience to customers.
The brand has developed a technology to calculate and then offset the carbon footprint of e-commerce orders. EcoCart also shows brands the most effective ways to communicate sustainable shopping to their customers. Today EcoCart works with more than 1,500 brands.
He talks about:
* Gratefulness
* Overview of the brand
* Win-win situation
* Helping consumers as well as brands
* What pushed him
* Working with other industries
* Plans for point of sale
Join Ramon Vela and Dane Baker as they break down the inside story on The Story of a Brand.
For more on EcoCart, visit: https://ecocart.io/
Subscribe and Listen to the podcast on all major apps. Listeners can also search for The Story of a Brand. Click here to listen on Apple Podcast or Spotify.
*
This episode was brought to you by MuteSix.
MuteSix is the leading agency in performance marketing.
They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.
They're currently offering listeners a FREE omnichannel marketing audit.
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The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.
For your free digital marketing consultation, visit: mutesix.com/storyofabrand
*
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*
This episode is also brought to you by Gorgias.
Did you know that loyal customers are 9x more likely to convert compared to a first-time shopper?
That's why exceptional customer service is so important for your retention & growth. I recommend using Gorgias.
Gorgias combines all your communication channels, including email, SMS, social media, live chat, and phone, into one platform and gives you an organized view of all tickets.
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Click on a timestamp to play from that location
0:00.0 | Recorded at Mute 6 Studios, this is not your average entrepreneur or e-commerce podcast, and he's not your average host. |
0:14.1 | This is the story of a brand with your host, Ramon Vela. |
0:21.4 | We are on a mission to make the fight against climate change, easy, affordable, and accessible |
0:26.6 | so that everyone can do their part. |
0:28.6 | Now, what that means in practice is we have developed a technology to calculate and |
0:34.5 | then offset the carbon footprint of e-commerce orders. And so we basically |
0:40.8 | implement or integrate our API or e-commerce API that is, you know, kind of product ties through |
0:46.2 | a Shopify app, a big commerce app, you know, Magento and others to basically implement this, our API into our e-commerce brand partner websites |
1:00.0 | to offer customers a way to offset the carbon footprint of their order or simply make their |
1:07.2 | order more eco-friendly in some way, shape, or form by simply adding a few extra |
1:11.0 | cents to their order and making a carbon neutral. |
1:18.3 | Hey, did you know that loyal customers are nine times more likely to convert compared to a first-time |
1:24.2 | shopper? That's why exceptional customer service is so important for your intention and growth, |
1:29.9 | and I recommend using Gorgeous. |
1:32.9 | Gorgeous combines all communication channels including email, SMS, social media, |
1:37.3 | live chat, and phone into one platform and gives you an organized view of all your tickets. |
1:43.8 | This saves your support team hours per day and makes managing customer orders a breeze. |
1:49.5 | Go to Gorgeous.com to book a demo and mention the story of a brand podcast for two months free. |
1:55.4 | Again, go to Gorgeous.com to book a demo and mention the story of a brand and you get two months free. |
2:03.2 | Hey everyone, this is Ramon Vela and this is another episode of the story of a brand. |
2:09.0 | Like always, I have an amazing founder and company that we're going to feature on today's show. |
2:14.0 | But before I do, as always, I have a question about gratefulness. So, Dane, do you remember |
... |
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