Humans are wired to conform. It's a survival instinct that's rooted in safety and belonging.

That's why it can feel nearly impossible to resist the pull of doing what everyone else is doing,

especially when it comes to drinking. In this episode, you'll learn about the science behind peer pressure,

how your brain processes the need to fit in,

the role of automatic mimicry, and the power of mirror neurons. Plus, I'll share seven strategies

to help you push back against the pressure and stay true to your commitment to sobriety.

And before we dig in, I'd like to take a moment to thank my sponsors who made this episode possible.

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Silver Powered is sponsored by BetterHelp.

You know what my favorite part of the holidays is?

It's not the annual debate over whether my cookies are festive or just burnt.

Or realizing that my cat has claimed the tree as his new jungle gym.

No, it's the cozy moments, the good stuff.

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