5 • 642 Ratings
🗓️ 6 June 2022
⏱️ 36 minutes
🔗️ Recording | iTunes | RSS
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0:00.0 | We all know what it feels like to be look past, glossed over, or undervalued at some |
0:07.8 | level. |
0:08.8 | Whether it's a job you didn't land or promotion you didn't get, or someone gave their |
0:12.2 | business as somebody else who really isn't as dedicated to the craft as you are. |
0:16.4 | These things can make us feel angry and empty and frustrated. |
0:19.8 | Then at times, it leaves us wondering why doing the right thing in the right way feels |
0:24.1 | like such a uphill battle, especially if we don't want to resort to incessant self-promotion. |
0:30.1 | As a matter of fact, self-promotion is an incredibly uncomfortable topic for many. |
0:33.4 | A lot of you let me know this in a Twitter poll I recently conducted. |
0:36.8 | But the fact is, it is a necessity at some level, especially if we want our work to make |
0:41.3 | an impact. I mean, you have to realize there's 8 billion people in the world. |
0:45.0 | If you think they're just gonna find out about you |
0:47.0 | without you sharing your work, |
0:49.6 | then that is a little naive if you really think about it. |
0:52.6 | So what if I told you that you don't have to feel shame |
0:55.2 | or guilt for promoting yourself or your work, |
0:57.9 | and that despite the countless ways we see people doing it |
1:00.2 | wrong and being slimy. There are strategies just spread the word about you and what you do in a really authentic |
1:06.5 | way that gets into the hearts and heads of your dream audience. |
1:10.6 | Now this isn't something I talk about without having struggled with myself. |
1:14.4 | This is something I've had to deal with a lot in my career from writing a book, starting |
1:17.9 | a business, and gaining clients across 22 different industries. |
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