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The Story of a Brand

DRVE - Scaling D2C Brands with Smart Capital and Expertise

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5145 Ratings

🗓️ 30 September 2021

⏱️ 33 minutes

🧾️ Download transcript

Summary

**This episode is brought to you by MuteSix, StoreYa, and Justuno**

 

“To stay profitable and generate sales” that's the key for every single company. Today we have Oliver Mauss, Founder of DRVE, a company that provides growth capital to D2C brands and invests as an equity partner.

Oliver studied Computer Science because he originally wanted to be a game developer. Since then, he’s been a part of many startup businesses, investing, and product building for more than 15 years. The idea for DRVE came out of the problems he saw in startups through the years. The brand offers a program that can take care of the challenges of growth for many brands.

According to Oliver, being an investor is hard, and you can't always win. He further advises founders to verify if they can at least make money through sales and then get the right professional partners.

He talks about:

* Gratefulness
* Overview of the company
* Requirement for the program to work
* His background
* Customer led system
* Lessons learned
* Observations around market

Join Ramon Vela and Oliver Mauss as they break down the inside story on The Story of a Brand.

For more on DRIVE, visit: https://drve.com/pod

Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand.” Click here to listen on Apple Podcast or Spotify.

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: http://www.mutesix.com/storyofabrand

*

This episode is also brought to you by StoreYa.

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To get started and enjoy a 33% discount for the first month, simply visit www.StoreYa.com/Story

*

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Transcript

Click on a timestamp to play from that location

0:00.0

Recorded at Mute Six Studios.

0:07.9

This is not your average entrepreneur or e-commerce podcast.

0:11.7

And he's not your average host.

0:14.0

This is the story of a brand with your host, Ramon Vela.

0:20.6

I think the key to everything for every company is to stay profitable and generate sales.

0:28.6

And if it doesn't work, if it's too hard, obviously something's wrong with the product.

0:33.6

If too much product comes back, if people just don't buy it, if the customer

0:37.6

acquisition costs is too high.

0:39.6

So what we see a lot and I think at the moment we have over 6,500 applications on our

0:48.2

table for the programs, what we see a lot is there is not really a market fit or the wrong timing or just the margins

0:58.1

are just calculated wrong so it doesn't really work for e-commerce and I think that's the

1:03.8

basic homework and and I can tell you there are pretty cool ideas out there pretty cool products

1:10.1

but it just doesn't work for the

1:11.9

e-commerce business so I think this is this is the first thing any founder should do

1:17.6

is to verify that it works and and then it's it's really then if you can take off all these boxes,

1:31.0

then you can move forward and take that company somewhere.

1:36.3

I mean, apart from that, there's so much stuff out.

1:39.5

There's so much to do for any founder, yes,

1:41.6

get the right partners, get the right help.

1:44.6

And make sure that they're professionals.

1:52.0

If managing your ads drives you crazy and you're all about automating your e-com business,

1:57.4

then you have to give Storia a try.

...

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