The story you are about to hear is true.

Only the names have been changed to protect the innocent.

Fatima Cigarettes.

Best of all, long cigarettes, brings you drag net.

You're a detective sergeant.

You're assigned the homicide detail.

A man crouches on the window ledge of a downtown building 13 stories above the street.

He threatens to leap to his death within the hour.

Your job, stop him. You'll be amazed when you compare Fatima with other long cigarettes.

You'll find they now cost the same. But in Fatima, the difference is quality. You see, Fatima is the quality

king-sized cigarette. Because it contains the finest Turkish and domestic tobacco superbly blended,

and Fatima is extra mild, with a much different, much better, flavor and aroma than any other

long cigarette. So compare Fatima yourself.

Fatima's now cost the same as other long cigarettes, but your first puff will tell you...

Ah, that's different.

Yes, in Fatima, the difference is quality.

Ask your dealer for Fatima, the quality king-sized cigarette.

Best of all long cigarettes.

Start enjoying Fatima for a new year of greater smoking enjoyment.

Drag men, the documented drama of an actual crime.

For the next 30 minutes in cooperation with the Los Angeles Police Department,

you will travel step by step on the side of the law through an actual case

...