Don't keep starting from scratch | Ep 328
The Game with Alex Hormozi
Alex Hormozi
4.9 • 4.8K Ratings
🗓️ 7 September 2021
⏱️ 14 minutes
🧾️ Download transcript
Summary
Match the market, not beat it… then you become rich. Today, Alex (@AlexHormozi) talks about why we shouldn’t keep starting from scratch in business, why growth doesn’t always mean “new”, and how creating constraints can make it even more interesting.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:23) - Entrepreneurs desire novelty. Redefine growth as creating something new.
(4:40) - Create challenges without destroying the business: new systems, understanding constraints.
(6:44) - Time constraints make business flow more interesting.
(9:28) - Sacrifice time to get time back. Stay ahead in the game.
(12:04) - Sacrifice first now to learn how to not sacrifice later.
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Transcript
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| 0:00.0 | Hey guys, love that you're listening to the podcast. |
| 0:02.4 | If you ever want to have the video version of this, which usually has more effects, more visuals, |
| 0:07.0 | more graphs, you know, drawn out stuff, sometimes it can help hit the brain centers in different |
| 0:12.0 | ways. You can check out my YouTube channel. It's absolutely free. Go check that out if that's |
| 0:15.3 | what you are into and if not, keep enjoying the show. We desire novelty. We desire challenges. |
| 0:20.9 | We want growth, right? But the thing is, is that we think growth means new. |
| 0:25.9 | Welcome to the game where we talk about how to get more customers, how to make more |
| 0:28.8 | progress, learn how to keep them longer in the many failures and lessons we have learned |
| 0:32.0 | along the way. I hope you enjoy and subscribe. This video is for all my friends who are doing, |
| 0:37.2 | you know, $1 million, $3 million, $5 million a year and who come to me and are always like, |
| 0:42.3 | man, I want to challenge. This is so boring. I want to do something new and exciting. And so, |
| 0:48.9 | let me tell you a story about my neighbor. And so my neighbor had a trash business, |
| 0:54.0 | all right, trash collection business about as boring as it gets. And he sold his business a few years |
| 0:58.5 | back for a lot of money. I'll just put it that way. And I was walking one day and he was like |
| 1:04.5 | watering his lawn. And I was like, hey, man, you know, what's going on? And he said, I just got out |
| 1:10.6 | of my non-compete. And I was like, oh, that's awesome. So, you know, what are you planning on doing? |
| 1:13.6 | He was like, well, I plan on doing the exact same thing again. And I was like, wait, what do you mean? |
| 1:18.8 | He was like, well, I plan on starting another trash business and selling it right back to the guys |
| 1:23.6 | who bought my last one. And I was like, what? And like, he could tell that I was kind of like confused |
| 1:28.6 | by this. And he was like, he's like, why would I learn something new? He's like, I already know |
| 1:32.3 | everything about the trash business. He's like, I'll just do it again. And I, and it just, it just |
| 1:37.1 | really hit me because I was like so many entrepreneurs, myself included, right? And I made this mistake |
... |
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