Dollar Shave Club Founder: More than a Razor Company
Boss Files with Poppy Harlow
CNN
4.6 • 538 Ratings
🗓️ 4 March 2019
⏱️ 46 minutes
🧾️ Download transcript
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| 0:00.0 | There once was a woman who lived in a shoe. |
| 0:03.0 | A size too snug, but what could she do? |
| 0:06.0 | But that's not where her story ends. |
| 0:08.0 | Thanks to a little help from her Experian friends, |
| 0:11.0 | she got her score into much better shape |
| 0:13.0 | and relocated to a box fresh new place, |
| 0:16.0 | with room to grow and a mortgage to suit. |
| 0:19.0 | Now, she lives in a spacious four-bedroom cowboy boots. |
| 0:23.3 | Better your Experian credit score to help get mortgage ready. |
| 0:26.5 | Experian. |
| 0:27.5 | Better your score. |
| 0:28.7 | Better your story. |
| 0:30.1 | In this episode of Boss Files. |
| 0:32.1 | We have a mission, which is to help guys take care of their minds and bodies so they can |
| 0:35.6 | be their best selves. |
| 0:36.5 | Think of it as Dollar Shave Club 2.0. Founder and CEO Michael Dubin is revamping the |
| 0:42.3 | subscription service after its billion dollar sale to Unilever, how he's taking on giants in the |
| 0:48.3 | industry and expanding the company far beyond razors, and why he calls his's products, quote, hyper-masculinized. |
| 0:57.3 | They designed some of these cans to look like cans, or the bottles look like cans of |
| 1:01.0 | motor oil or like energy drinks. |
| 1:03.7 | And they're like bright orange or, you know, lime green. |
| 1:08.0 | And it's, you know, it certainly can make sense from a marketer's point |
... |
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