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Marketing School - Digital Marketing and Online Marketing Tips

Does Podcasting Make Good Money? (What We Learned From 16 Million Downloads) | Ep. #910

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 27 January 2019

⏱️ 9 minutes

🧾️ Download transcript

Summary

In episode #910, we discuss how and if podcasting can make good money. Tune in to hear how a podcast may be a lucrative endeavor. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Does Podcasting Make Good Money? (What We Learned From 16 Million Downloads) [01:08] Joe Rogan’s podcast gets 100 Million downloads per month. [01:21] The podcast makes $40 Million a year. [01:40] We are not interested in monetizing our podcast, as we are not going to make anywhere near that much money. [02:28] When Neil spoke at a recent conference, people inquired about the free event in LA. [02:47] More than ten people approached Neil about the LA event. [03:00] Podcasting is good for branding. [03:35] They don’t want to pollute the brand by advertising on the show. [03:47] When creating a podcast, you should have a goal. [04:10] This show has cost us more money than we’ve gotten out of it. [05:07] The free event will end up costing us money, but will pay out great dividends. [06:15] Building up good will pays off in the end. [06:40] Entrepreneur on Fire made over $45,000 last month. [07:12] That’s it for today! [07:16] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school with

0:14.9

your instructors Neil Patel and Eric Sue.

0:18.6

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a

0:49.3

great way to improve your load time.

0:51.6

Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Neil Patel.

0:57.0

And today we're going to talk about if

0:59.0

podcasting actually makes good money

1:01.0

and what we learned from over 16 million

1:03.9

downloads which we're really grateful for. Yeah, thank you guys very much for

1:07.1

listening to marketing school, do appreciate it and according to Lipsen we've

1:11.5

had over 16 million downloads.

1:14.0

So let's first answer the question and this whole podcast is around,

1:18.4

at least this episode, it's going to be revolving around,

...

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