4.8 • 18.1K Ratings
🗓️ 24 May 2023
⏱️ 49 minutes
🧾️ Download transcript
On today's episode of The GaryVee Audio Experience, Gary has an engaging conversation with advertising maven, Omid Farhang, founder + CEO of Majority, a creative agency in partnership with Shaquille O'Neal. They explore the intricacies of the advertising industry, client expectations, and the unique challenges of business leadership. With his extensive advertising background, Farhang provides fresh insights on creativity and diversity in advertising. Don't miss this eye-opening dialogue that redefines advertising and business norms.
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| 0:00.0 | What is the most memorably step reaction |
| 0:02.6 | you've ever elicited from a client? |
| 0:04.7 | Early in VaynerMedia, we went into a meeting |
| 0:07.2 | and the gentleman saw that I was wearing jeans in a hoodie |
| 0:10.5 | and he viscerally delivered thanks for dressing up. |
| 0:14.6 | We won the business and he was an early investor in Rezzi |
| 0:18.8 | because we became so close after that meeting. |
| 0:21.2 | Again, that goes back to compassion and empathy. |
| 0:23.3 | I could have met his negativity with negativity. |
| 0:25.3 | I chose not to and it's led to a very fruitful relationship. |
| 0:29.4 | This is the Gary V. Audio Experience. |
| 0:33.4 | I'm a child of the 80s and I'm a Laker fan |
| 0:37.8 | that was sort of my first touchstone |
| 0:40.2 | into American pop culture that was, you know, |
| 0:43.3 | a huge part of my identity growing up. |
| 0:46.2 | So I didn't know that my future partner would be Shaq |
| 0:50.7 | who was my favorite athlete growing up for you. |
| 0:53.3 | Is that Mark Gastono? |
| 0:55.2 | That's a great, great one. |
| 0:56.3 | Mark Gastono was huge. |
| 0:57.5 | It was Al Tune and Don Mattingley. |
| 1:00.9 | I was a big baseball fan as a kid, the Yankees. |
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