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It is Monday, May 13th. I've been saying for years now that the future of streaming probably

looks a lot like cable television,

which is to say bundles of services all for one price. It's just so hard to lure and maintain

subscribers when customers can churn in and out of services. And for consumers, having one stop

for video services makes a lot of sense. David Zazlov, the CEO of Warner Brothers Discovery, which owns Max, he agrees.

And last week, he and Disney announced that starting this summer,

Max will be available in a bundle with Disney Plus and Hulu, both of those owned by Disney.

That's the ads supported and the no ads version of all three of those services for one price,

though we don't know what that price will be yet.

Zazlov was very excited about it on his earnings call this past week.

It does feel like this is a moment, he said.

A, quote, restructuring is underway in streaming, he added.

The business will look a lot different in two or three

years. It will be a lot better for consumers. Zaslov hopes so. The Warner Discovery earnings were not

great. Television revenue continues to drop there, and the revenue from the streaming business,

namely Max, is increasing but not enough to make up the difference. With billions in cost cuts, Warner's now says it is profitable in streaming,

though that's a somewhat dubious claim because it also includes HBO and all of its

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