Discovering Your Financial DNA: Hugh Massie's Transformative Path

Your Brand Amplified®

Bleav + Anika Jackson

Business, Artificial Intelligence, Management, Marketing, Ai, Entrepreneurship, Marketing Trends, Sales, Entrepreneur, Social Media, Small Business, Public Relations, Communications, Sales Strategy, Podcast, Branding, Business Trends

5 • 1.4K Ratings

🗓️ 19 June 2025

⏱️ 50 minutes

🔗️ Recording | iTunes | RSS

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Summary

Hugh Massie, a pioneer in the field of behavioral finance, has dedicated his career to unraveling the complexities of financial behavior and empowering individuals to take control of their financial destinies. His insights reveal that our financial behaviors are deeply rooted in our identities, experiences, and even our emotional states.

Transcript

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0:00.0	you've got to get your heart right, not only physiologically so that you are physically strong,
0:04.9	a healthy person, but your attitudes, you know, how the mind works in terms of the heart.
0:12.1	I think a lot of people don't understand, Anika, that the heart is 60 times more powerful
0:18.1	energetically than your mind. More signals go up from the heart to the mind
0:24.0	then go down. And so you want to change your mind, you've got to change your heart, not the other way
0:28.2	around. Step into the world of success with your brand amplified, the ultimate podcast designed to
0:35.6	unravel the intricacies of thriving businesses.
0:38.5	I'm your host, Onica Jackson, and I'm on a mission to uncover the stories, strategies,
0:43.7	and secrets that have propelled entrepreneurs and business leaders to success.
0:51.1	Hugh Massey, this has been a long time coming and I'm so grateful for your patience and coming
0:56.9	on to your brand amplified today. So first and foremost, thank you so much.
1:01.7	Well, great to be with you, Anika, and I know great things will happen today because today's the
1:06.5	right day for us to talk. Amazing. I love it. So you're the executive chairman and founder of DNA
1:12.3	Behavior International. You call yourselves a behavior and money insights company and your
1:17.9	background is very much in the finance world. Talk to us a little bit about that journey
1:24.6	and what inspired you to now move into DNA behavior, behavior
1:31.6	and money insights and all of the wonderful things you're doing today.
1:36.3	Yes, so I suppose I call myself a reformed accountant. That's one way of putting at it. And I started
1:42.1	my career as a CPA.
1:45.6	That's the American term or in Australia, a chartered accountant.
1:49.0	Very numbers focused type person.
1:51.3	That's really all I understood.
	...

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