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Marketing School - Digital Marketing and Online Marketing Tips

Did the Hawk Tuah Girl Really Steal $50M?

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 18 December 2024

⏱️ 20 minutes

🧾️ Download transcript

Summary

In episode #2887, Eric Siu and Neil Patel discuss the controversial case of the Hawk Tuah girl, the implications of celebrity culture on crypto investments, the revenue challenges faced by YouTube shorts creators, the competitive dynamics surrounding OpenAI, and the potential fate of TikTok amidst regulatory scrutiny. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) The Hawk Tua Girl and the $50 Million Rug Pull (02:53) The Impact of Celebrity Culture on Crypto (06:14) YouTube Shorts: Worth the Effort? (09:12) AI Platforms and Revenue Sharing (12:00) The Future of AI in Business (15:11) The State of OpenAI and Market Dynamics (17:56) The Future of TikTok and Global Ownership (19:37) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next?  Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

Transcript

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0:00.0

Did you know that the Hock Tua girl stole $50 million?

0:04.0

I don't know if she stole $50 million, but I saw something how she created a meme coin.

0:10.0

In crypto, it's what we call a rugpole, okay?

0:12.0

So what had happened is she created a meme coin. I think it's, I don't know if it's called Haktua coin.

0:18.0

But the whole idea here is that basically she launched it and then there's, I remember

0:23.1

she did like a Twitter spaces, right, or X spaces.

0:27.0

And at the very end, she didn't even answer questions.

0:29.1

She was just like, all right, guys, I'm going to bed, goodbye.

0:31.6

And then that was it, right?

0:33.2

But here's the thing.

0:34.3

So it went all the way up to 50 million or so and then basically it wasn't even her. It was like her staff. The people that came up with this idea, they dumped a bunch, right? So that's what you call rugpole in crypto. I thought she said she didn't sell any and is holding on to it. Well, then how is it rugpole? I don't know, but I heard from a tweet or I saw it a tweet, they're saying that they've been

0:56.4

holding and they're not really selling anything.

0:58.9

I don't understand how it's a rugpole.

1:00.5

So here, check this out.

1:01.7

So this over here says, want to steal $50 million while the hawk to a girl did.

1:05.7

She launched a coin, rugged it, and then shamelessly went to sleep like nothing happened.

1:09.5

And so it shows this graph over here.

1:11.4

You can see it moving up into the right. This is like the highest market cap and it just drops

1:16.6

like nothing basically. And this is this is in a span of, I don't know, it seems like a day or so,

1:22.4

but it went up all the way up to about 60 million market cap and then it just dropped to

1:25.6

nothing. So here's what it says.

1:31.9

So real name is Haley Welch. She's 22 year old woman, became famous for her viral TikTok.

...

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