The promise that I issue to you is that by 1 o'clock today, you will know more and you do now.

LBC 97.3 Mystery Hour with James O'Brien.

Three minutes after 12, let's start solving mysteries.

This is, of course, LBC 97.3. In terms of the number of people that ring the station, this is the most popular hour of the week by about 800. I mean, I think over 1,000 percent more calls during this hour than the second most popular hour of the week, which also happens between 10 and 1 on weekday mornings.

So do the third, fourth and fifth. But that's a conversation for a different day.

What I want you to understand is that this is very simply put, the radio equivalent of those

Q&As, the notes and queries, the question and answer sessions that are undertaken in

newspapers so that readers can get an answer to the question, except that we do it live.

We do it immediately.

It means you'll get your answer now. You really will know more by one o'clock today than you do now.

You don't have to join in. Quite the opposite, in fact. It's great if you do. We'll be absolutely in trouble if nobody does.

But generally, it's a question of sitting back and enjoying the cavalcade, the avalanche of elucidation and illumination that is about to begin.

The way it works is this. If you've got a question of who, a why, a where, a when, a what, a wherefore, even perhaps a wither,

that you haven't been able to get an answer to, but you know there must be an answer.

It can be as serious, scientific, or as silly as you like.

Ring 0845-6060-973 now. If it's dull, I've got to tell you, you won't get through.

For example, Paul's already rung in with a question about why petrol pumps keep cutting out while others flow freely.

Now, at first glance, that might seem dull. I don't like motoring questions. At second glance,

I think it still seems dull. Maybe we'll give it a third glance. I don't know. I mentioned that

because those are the only two reasons why your question won't be asked. If it's boring or if it's

repetitious, if it's something that we've dealt with recently. When I tell you the phone number,

it means I've got phone lines free, but I'm not exaggerating when I say that you need to be quick. This is actually the hour where judicious use of redial is going to be absolutely essential. 08-45-6060-9-73. Who, why, what, where, when, whither, whence, and wherefore. You are not allowed, if you ring in with an answer, to have used any form of reference.

...