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The striking visual that I think a lot of people are going to take away from Donald Trump's inauguration yesterday is going to be the seating chart.

With the ceremony moved inside and spaced at a premium, not everyone got a prime seat.

Governors were relegated to an overflow room.

Tech CEOs, on the other hand, many of them were

right up on stage, even in front of the cabinet. All these guys had been in and out of Mar-a-Lago

over the last couple of months, the head of Google, the CEO of Apple. Some had displayed their deference to Trump

in elaborate ways, the way Mark Zuckerberg announced Facebook is now safe for hate speech.

And in the middle of this pack was the founder of Amazon, Jeff Bezos. These days, he might be

just as well known as the guy in charge of the Washington Post.

Right before the election, Bezos reportedly spiked the Post's endorsement of Donald Trump's

opponent, Kamala Harris. It's worth winding the clock back to understand how big of a change this is for the Post.

Max Tani, who covers the media for Semaphore, he still remembers how Trump's first term

seemed to galvanize the writers and editors there.

The Washington Post was one of the news outlets that immediately jumped in on the story of Donald Trump's first

term in office. The Post covered all of the ins and outs of the transition and many of the

first big moves that the Trump administration made. It boosted subscriptions. It boosted traffic.

...