This episode is brought to you by Vonage. Your business needs more than an 800 number.

With Vonage Voice API, you can provide the call experience or customers expect and get the data your team needs.

From call analytics and virtual assistance to automatic speech

recognition and text to speech in multiple languages. Your customer

service team can help more people in more places and with in-app voice your

customers can easily contact you the moment they have a question.

Take your calls to the next level with Vonage Voice API.

Learn more at Vonage.com. Hi guys, welcome back to Skin Care Anarchy. This is your host Ecta. Today I have with me

Diane Vavra, she is the former senior VP of Press and Celebrity Relations for Dior Beauty.

Diane also runs her own firm now and takes on clients that she really believes in in the beauty

industry and the skin care industry.

So without further ado, welcome Diane.

I'm so excited you're here with us today.

Can you start us off and just tell us everything about your career

and what got you started in the beauty industry and how did it kind of take off for you?

I was thinking about this today because I had to write up a little blurb for something and

I was trying to like go back in time to see when I first really got involved in beauty and I was looking through some pictures and I think I have to say probably around age five.

Yeah. probably around age five. I realized, you know, when you, when you know, all little girls first grab their mom's lipstick and make a mess and get in trouble for getting it all over the place.

But I knew from an early age, I grew up in Manhattan and in an apartment building and our next door

neighbor was a fashion and beauty writer and I would always see like all these garment bags and packages and you know with beauty products like flowing out the top like arriving at her door and I just thought it was so glamorous so I kind of always knew I wanted to do that and as soon as I was old enough, as soon as I was old enough to maneuver around the city myself, not really old enough to work, like 12, she hired me as an intern for her.

And so I had a magazine like really, really young and

I really, really liked it, but from that I had a lot of different experiences with, you know, meeting people in fashion, meeting people in beauty, seeing how the editorial end of it worked, but I really liked working with the brands directly.

...