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The Gilded Gentleman

Devils Always Wore Prada: The Evolution of a Belle Epoque Brand

The Gilded Gentleman

Bowery Boys Media

Society & Culture, History, Arts

4.9698 Ratings

🗓️ 28 April 2026

⏱️ 55 minutes

🧾️ Download transcript

Summary

The history of Prada, the iconic fashion brand and inspiration for a certain Meryl Streep movie.

Transcript

Click on a timestamp to play from that location

0:00.0

Hello, I'm Carl Raymond, the host of the Gilded Gentleman History podcast where every two weeks we journey into worlds

0:21.7

light and dark in history's most glittering eras.

0:27.6

Just the name Prada evokes a modern elegance, a sense of the au coron, the idea of being

0:36.2

connected to the innermost makers of style and contemporary culture.

0:41.3

Yet, beginning with the brand sense of revolution with the launch of its trademark Nylon's

0:47.1

signature backpack in the early 80s, Prada has always carried the aura of the unexpected, of pushing

0:53.6

traditional limits, and, for those who wear

0:56.6

Prada, a sense of power and authority which unquestionably the greatest fashion can bring.

1:03.4

The Prada brand has expanded into the world of popular culture as well, as we've seen with

1:08.5

the best-selling book, The Devil Wares Prada and its major motion

1:13.3

picture adaptation and sequel, The Brand New, The Devil Wares Prada, 2.

1:20.1

The story of the brand itself is as fascinating as some of those who have chosen it as their

1:25.8

signature look. Prada began at the height of Europe's Bel-Epoch in the early years of the 20th century,

1:32.1

and after remaining consistent yet relatively quiet for decades,

1:35.8

it burst onto the international fashion scene in the 1970s and 80s,

1:41.3

due to the innovations and expansions led by Miyuchia Prada, the granddaughter of the

1:46.4

original founder.

1:48.2

Joining me today is fashion and textile historian Natalie Nudel to trace the long history

1:54.4

of Prada and to focus us on just how it became the classic international fashion brand it remains today.

2:04.7

Natalie Nudel is a fashion and textile historian with a research focus on the 20th century

2:10.6

American fashion industry. She is an adjunct assistant professor in the history of art

2:15.7

department at the Fashion Institute of Technology, SUNY. Natalie in the History of Art Department at the Fashion Institute of

...

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