Dermalogica Founder: From Waxing Bikini Lines To $500 Million A Year

Erika Taught Me

Erika Kullberg

Business, Entrepreneurship

4.8 • 2.3K Ratings

🗓️ 18 October 2022

⏱️ 91 minutes

🔗️ Recording | iTunes | RSS

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Summary

#2: I interview founder and chief visionary of Dermalogica Jane Wurwand. From working as a “Saturday girl” in a salon at the age of 13 to transforming the skincare industry in the United States, Jane shares key advice on how she took her skill of waxing a bikini line in 7 minutes all the way to founding the world's number one professional-grade skincare brand. Get Jane’s book Skin in the Game. To apply for the Senior Podcast Producer position at Erika Taught Me: https://erikakullberg.com/producer-application Special thanks to our partners: Webull (free stocks) - erikataughtme.com/invest Aura - erikataughtme.com/aura Bilt Rewards - erikataughtme.com/bilt Thanks for tuning in and come back every Tuesday for a brand-new episode! Make sure you hit the follow button to get notified. Prefer video or want closed captions?⁠ Watch this episode on YouTube. Did you enjoy the episode?⁠⁠ Please leave us a review here⁠⁠: https://erikakullberg.com/review (just scroll to the bottom and tap on “leave a review”) It really helps the podcast especially since we’re just getting started. Even just a sentence is perfect! Follow the podcast @erikataughtme across platforms. ⁠Connect with me on Instagram.⁠ For more information, go to⁠ https://www.erikataughtme.com/⁠. Get on my personal finance & investing course priority waitlist here. https://erikakullberg.com/3DMoney Get my Mastering YouTube course, to learn how to grow a YouTube following and monetize it. https://erikakullberg.com/MasteringYT ⁠Get more of my free resources.⁠

Transcript

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0:00.0	There was no American-made professional skincare product, and Dermoologica was the first.
0:06.7	We launched 27 products in one shot, and we did a million dollars in our first year.
0:11.2	This is your life!
0:12.9	You own it!
0:13.9	That's a huge responsibility!
0:16.4	Don't blame others, because if you do, you just handy the responsibility for your life
0:21.4	to another person.
0:22.8	Take the responsibility of self.
0:28.0	Jane were when to grow up in England on food stamps.
0:30.7	Egor to change the course of her life, she started working on Saturdays at a salon at the
0:34.6	age of 13.
0:36.0	In the 80s, she moved to the US with a suitcase and a beauty school diploma, with plans to
0:41.0	change the skincare industry.
0:42.8	A few years later, she found out what would become the number one brand in the professional
0:46.6	skincare industry, Dermoologica.
0:48.8	I'm so excited for you to hear today's episode.
0:51.1	I know you'll walk away so inspired as you learn about Jane's journey and the keys to
0:55.8	her success.
0:56.8	I'm Erica Colberg, this is Erica Topmi, and today we're here with Jane Werewind.
1:03.3	You guys know that I love investing, because you know that if your money is just sitting
1:07.7	in a bank account, you're losing out to inflation every single year.
1:13.0	That's why you invest it so that it grows for you, without you having to put in any extra
	...

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