I hit rock bottom. I was like, I can't film because every time I try to turn on the camera,

I feel like everything I said was cringy. I feel like everything I said was embarrassing.

Everything about me, I feel is just dumb and stupid.

I feel like I could burst out crying and screaming right now.

She's tied down to her personality. If you don't like Emma, then you're not going to watch her videos.

You know what I mean? It's a lot of weight and a lot of pressure. And hitting rock bottom

forced me to re-find my passion. Emma Chamberlain just managed to do something that most artists

and creators have never been able to do successfully. And that's the fact that she's changed.

She is completely switched up her format after four years on YouTube. All right, Emma Chamberlain, her burnout, how she's changed from it,

and what that change means for all of us as creators.

Now, if you're new here, this is the Colin and Samir show.

I'm Samir.

That's Colin.

And we talk about the world of creators every week on this show.

We do have an interview with Mr. Beast that's coming very soon to the channel.

So make sure you're subscribed. this show. We do have an interview with Mr. Beast that's coming very soon to the channel,

so make sure you're subscribed. Colin, roll the intro.

So Emma Chamberlain's been creating on YouTube for about four years now, and when she started,

she was in high school. Summer 2017 was very good to me. During summer 2017, I started this YouTube channel.

She said that she took to YouTube because she needed a creative outlet to distract her from her depression, from her anxiety, and that editing and making videos became that healthy,

productive distraction. And now I have to go back to the one place that sucks out all of the happiness out of my life.

And that is cool.

...