What's up everyone? This is Alex Lieberman, co-founder and executive chairman of Morning Brew.

Welcome back to Founders Journal, my personal audio diary, where I give you the business builder,

the tools you need to think better in order to build better, whether that's building a business,

a team, or a new product. This week on Founders Journal, we're doing things a little differently.

We are dropping a mini series about dealing with conflict. We're talking about everything from

respectfully disagreeing with your manager to mediating conflict and navigating competition.

Consider this week's batch of episodes as a guide to handling uncomfortable situations

in a corporate setting and beyond. That means instead of just one episode, Monday, Wednesday,

and Friday, this week we're giving you two, a new show that you won't want to miss,

plus a classic episode you maybe haven't heard before. In today's classic episode,

originally released on December 15th, 2021, I talk about extreme ownership and other

principles picked up by Navy SEALs while fighting for our country. Let's hop into it.

So there's this book, it's called Extreme Ownership, and it's one of the best books on leadership.

It's written by Jaco Willink and Leaf Babin. And I first heard about Extreme Ownership,

probably three or four years ago. I was visiting the office of another media founder and CEO,

and I walk into his office and there's a huge bookshelf in kind of like the waiting area.

And what was very interesting to me is this book Extreme Ownership. There had to have been 75 copies,

just in one place on this bookshelf. And what he later told me was that this book Extreme Ownership

is the best book on leadership that he had ever read, Bardenon, and that every single new employee

that starts at his company is given this book to read. Now what's interesting before even hopping

into Extreme Ownership is this practice is how I often decide what I'm going to read myself,

which is looking at recommendations from people I trust. So I had to get that quick plug in there

...