David Sikorjak and Ben Valenta - Why it’s Better to be a Sports Fan

Smart People Podcast

Smart People Industries

Business, Education, Society & Culture

4.6 • 736 Ratings

🗓️ 8 November 2022

⏱️ 45 minutes

🔗️ Recording | iTunes | RSS

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Summary

Ben Valenta is the SVP of Strategy & Analytics for FOX Sports. In his previous life as a consultant, he advised an incredible array of clients, including: Nike, the NFL, Anheuser-Busch InBev, YouTube, ESPN, National Geographic, MSNBC, NBC News, Livestrong, the New York Knicks, and the New York Rangers. David Sikorjak is the founder of Dexterity Consulting, a strategy and analytics consultancy that artfully blends research, analysis, and empathy to transform how brands think. Prior to that, he was an executive at Publicis, NBC, and Madison Square Garden. David Sikorjak and Ben Valenta's book, Fans Have More Friends, will be available on November 15, 2022. Learn more about David Sikorjak and Ben Valenta at fanshavemorefriends.com. Support the Show - Become a Patron! Help us grow and become a Patron today: https://www.patreon.com/smartpeoplepodcast Sponsors: Blinkist - Go to Blinkist.com/SMART to start your 7-day free trial and get 25% off of a Blinkist Premium membership. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:29.8	The podcast where we talk to smart people, but not necessarily done by smart people.
0:35.5	That is an awesome question.
0:40.0	This one goes down probably on one of my top five. Hey, I like nutrition. I like to eat food. This is the coolest thing ever. We're going to do this
0:44.8	forever. I wish I paid more attention in that class. You know, I'm going to be honest. I don't
0:50.0	understand that. As a man, I just, I don't get it.
1:01.2	Welcome to smart peoplepodcast.com. Hello and welcome to smart people podcast conversations that satisfy your curious mind. Thanks so much for listening. And it is time. It's time to
1:08.4	announce the winners of our giveaway. I'm sure you've heard this. You read the email,
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1:37.3	It's called The Week on Earth.
1:38.3	But for those that entered the giveaway and subscribed and let us know, we appreciate it.
1:43.2	And I will now announce the winners.
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	...

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