Welcome back to Crane & Company. I'm David Kohn. I'm here with the flaming dragon

himself, Crane. And we are very honored. Have a very, very special guest here for you.

The Godfather of the fight game. Mr. Dana White, thank you for joining us.

Thank you very much. I really appreciate it. And appreciate it, man.

That's a pleasure. First of all, let me welcome you to Nashville, man. We're new

residents of Tennessee. We're excited to have you here. Oh, you guys just moved in.

New residents of Tennessee. This is like one of the hottest cities

in the country right now, man. I love it here. So we haven't been here

with a live event in a minute, so it's good to be back, but I love this town.

Well, as you expand the business to more cities and more countries, you know,

what are the biggest challenges that you face to get the UFC taken off in

in more countries? Well, it's not even about expanding. And we've been everywhere over

the last and whatever, but since COVID, it's going back to certain cities now. Now,

we're going back after long layoffs. And, you know, we've been selling out every

event since we came back to COVID. This is sold out here tomorrow night.

Then in two weeks, next week we're back in Vegas. Then we go back to Boston.

And Boston sold out. It's just, it's been fun, man. It's been fun hitting a lot of

these cities that we haven't been to in a minute. Your old stomping grounds, Boston. Exactly,

exactly. Blaine and I were talking on the way over here about we were talking

about fight club. And there's a quote in there that's like, how much can you know

by so if you've never been in fun? How much truth is there to that? Yeah, no, it's

absolutely the truth. The balls that it takes to train and then get inside that page over there

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