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The Jon Gordon Podcast

Dan Martell | Buy Back Your Time

The Jon Gordon Podcast

Jon Gordon

Leadership, Teamwork, Success, Positiveuniversity, Jongordon, Health & Fitness, Positivity, Education, Positiveu, Happiness, Teambuilding

4.81.2K Ratings

🗓️ 5 February 2023

⏱️ 37 minutes

🧾️ Download transcript

Summary

How different would your life and business be, if you could only work on things you love?

Becoming successful is not about grinding harder or finding more time to work.

It's about installing systems and mindset shifts to engage in high-value work that brings you energy and fulfillment.

Trading money for time will bring you more success than you ever thought possible, while reducing stress and maximizing happiness.

And that's what you'll learn about on this episode of Positive University as Jon Gordon is joined by Dan Martell, bestselling author of the new book BUY BACK YOUR TIME.

Listen to the episode then get the book to learn:

  • How to calculate your Buyback Rate so you can buy back time immediately
  • Why Playbooks need to be the foundation of your business, and how to create them
  • When to employ time hacks, such as the Definition of Done and the $50 Magic Pill, to help your team work more efficiently, prevent bottlenecks, and guard your energy
  • The secret to engineering your perfect week—and then, your perfect year—to ensure you’re fully focused on what matters most
  • The Replacement Ladder steps you need to climb to become an empire builder

Dan Martell is an entrepreneur, angel investor, thought leader, and highly sought-after coach in the SaaS, or software as a service, industry. He founded, scaled and successfully exited three technology companies within a ten year period. In 2012 he was named Canada’s top angel investor, having invested in more than 50 start-ups, such as Intercom, Udemy, and Unbounce. In 2016, Martell founded the SaaS Academy and grew it to become one of the largest coaching companies in the world. He's also an Ironman athlete, philanthropist, husband, and father of two incredible boys. Connect with Dan at https://www.danmartell.com/

Transcript

Click on a timestamp to play from that location

0:00.0

Hey, this is John Gordon with Positive You, and today my guest is Dan Martell.

0:13.0

Dan, how you doing?

0:14.5

I'm doing incredible, John.

0:15.5

Thanks for having me, man.

0:16.5

It's a real honor.

0:17.5

Hey, great to talk to you.

0:19.4

You have a new book, let's dive right in.

0:22.4

It's called, Buy Back Your Time.

0:25.1

What do you mean by that?

0:27.1

Yeah, I mean, so the book is all about this philosophy I've created called

0:32.5

The Buy Back Principle, which is that we shouldn't hire people to grow our business.

0:36.6

We should hire people to buy back our time.

0:39.2

So I call it calendar over capacity.

0:41.8

The reason why is a long time ago I discovered for myself that if we don't

0:47.8

build our business using this methodology, then we're going to end up

0:51.8

building a business that we grow to hate.

0:54.0

And that's actually the true risk of entrepreneurs.

0:57.6

It's not the market, it's not the bank, it's not the economy, it's literally

1:01.4

like we get to a place where the thing we're building ends up not looking like

1:06.6

what we had envisioned and we just decided to go do something else or shut it

1:09.7

down, call it the three assets, right?

1:11.3

We either stall sabotage or sell.

...

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