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TechCrunch Daily Crunch

Daily Crunch 9/9/22

TechCrunch Daily Crunch

SpokenLayer

Tech News, News, Technology

3.849 Ratings

🗓️ 9 September 2022

⏱️ 5 minutes

🧾️ Download transcript

Summary

Bloomingdale’s new virtual store; Google's Android upgrade; Instagram's latest repost feature Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

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0:07.0

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0:45.2

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0:59.5

Here's your Daily Crunch. Coming up, Bloomingdale's opens virtual store, Google gets an Android upgrade and Instagram's latest repost feature.

1:04.4

ICONIC Department Store Bloomingdale's is celebrating its 150th anniversary with a new virtual

1:09.4

store that will go live during New York fashion Week, which starts September 9th.

1:14.4

Virtual department stores aren't a new concept.

1:17.1

You might recall eBay doing something similar in 2013,

1:20.5

and individual brands more recently.

1:23.0

In fact, the concept is something Bloomingdale's has worked on for a while as it created

1:27.4

a more robust relationship with its retailers and customers.

1:31.1

The department store's chief marketing officer, Frank Berman, told Tech

1:34.3

Runge via email that the company experimented with virtual fashion shows and interactive windows

1:40.0

over the past 10 years, but that the 150th anniversary gave us the opportunity to think bigger

1:45.7

and put our customers front and center.

1:48.3

Bloomingdale's virtual store will initially feature collections from brands like Polo Ralph Lauren, Mark Jacobs, David

...

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