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The GaryVee Audio Experience

Curiosity, Lobsters, and Building a Brand That Lasts | Mark Murrell from Get Maine Lobster

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing, Entrepreneurship

4.818.1K Ratings

🗓️ 3 December 2024

⏱️ 43 minutes

🧾️ Download transcript

Summary

On todays episode of the GaryVee Audio Experience, I sit down with Mark Murrell, the founder of Get Maine Lobster and Black Point Seafood, to unpack his incredible entrepreneurial journey. We talk about how he went from bartending in Nantucket to becoming a pioneer in the direct-to-consumer seafood business. Mark's story is filled with grit, creativity, and curiosity... and lobster!We dive into how his Maine roots shaped his business, how he overcame early failures, and what it takes to build a thriving brand in an unpredictable industry. Plus, we talk sustainability, the challenges of scaling, and why a spry lobster from deep cold parts of the ocean is the best lobster.Whether you're into seafood, entrepreneurship, or just love a good underdog story, this episode’s for you. And if you’re curious about Maine lobster (or lobster in general), trust me—Mark’s the guy to listen to. Enjoy!

Transcript

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0:00.0

This is the Gary Vee Audio Experience.

0:03.5

Hey, everybody. Welcome back to another episode of the Gary Vee audio experience.

0:06.9

I'm Mike from Team Gary V.

0:08.2

On today's episode of the podcast, Gary sits down with Mark Merle, founder of Gitmain Lobster and Blackpoint Seafood.

0:14.7

Gary and Mark really dive into what it was like starting a business back in the late 90s, early 2000s, and some of the challenges they had to

0:20.9

overcome. They talk about creativity, the importance of customer experience, and much more.

0:26.5

I hope you all enjoyed today's episode.

0:28.4

Vayner Nation, it is great to see you again. Well, I don't know if I've seen you, but it's

0:32.0

great to be heard again. Hope everybody's well. Actually, before we get into this incredible

0:37.0

podcast with another

0:38.1

great entrepreneur and a motivational story and some insights, and entertainment, just take a quick

0:44.5

second and let's lean into some gratitude. I feel like people are just too heavy these days,

0:50.1

are just deciding to like focus on negativity. So take a deep breath if you're on a treadmill

0:54.5

and just be thankful for what you have

0:56.1

instead of envying what you don't.

0:57.5

Anyway, my friend, with your incredible beard here,

1:00.6

why don't you take the next minute or two

1:02.7

and tell the Vayner Nation who you are, what you do,

1:05.8

and let's get into the show.

1:07.5

Yes.

1:08.5

So I am Mark Murrell, founder of Get Main Lobster and Black Point Seafood,

1:14.4

direct-to-consumer lobster business. Been around since 2009. We're right on 48 Union War from

...

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