Your career is your most valuable asset.

Imagine powering it with the unvarnished advice of the most successful chief executives in the world.

I'm Mike Stybe, a three-time CEO, Fortune 500 board leader,

and author of the top-selling career guide, The Career Manifesto.

On my new show, Office Hours, I sit down with the leaders shaping our world

to help you be the CEO of your own career.

Listen to Office Hours with Mike Stybe on the iHeartRadio app, Apple Podcasts,

or wherever you get your podcasts.

Welcome to Before Breakfast, a production of iHeartRadio.

Good morning.

This is Laura.

Welcome to the Before Breakfast Podcast.

Today's tip is to actively cultivate a memory.

We are always making memories,

but some memories are stronger than others.

You can bring a memory to mind more frequently,

by consciously choosing something to associate with it.

So you can think about it later whenever you want.

I find the topic of memory fascinating.

Certain smells in particular can become associated with particular times.

One scent of honeysuckle, and I think about a honeysuckle perfume that I had in high school.

Maybe you remember the cologne your grandfather wore,

...