5 • 1.1K Ratings
🗓️ 9 October 2020
⏱️ 72 minutes
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How many of you have ever found a deal and the money didn't come flooding into your lap? But how could that be? Doesn't the saying go, find the deal and the money will come? Well not quite... See, people will only invest with you if they already know, like, and trust you. The key being that there has to be a pre-existing relationship there before the deal comes along in order to gain their financial backing.
What does any of that have to do with a thought leadership platform? The whole purpose of a thought leadership platform is to get your name out there, meet people, gain friendships, become the professional in your niche and have people coming to you when they have questions or deals. What even is a thought leadership platform? To answer all those questions and more, I brought on thought leadership pro, Adam Adams, to help teach us the ropes on creating your own platform!
Adam is a stellar dude, and an even better thought leader. Adam became the 6th best MeetUp in the world only 2 years after inception. Not only that, but he's been on other podcasts like Rod Khlief, Michael Blank, and Joe Fairless to name a few. He's been crushing it in multifamily real estate since 2016, and he's here today to share with us his years of experience.
Stay tuned the whole way through and hear how he also lost 41lbs in just a few weeks! You won't want to miss this one!
For more information about Ferrari Capital, visit us on our website @ https://www.ferraricapital.com
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0:00.0 | You're listening to the Creative Capital Podcast. |
0:08.0 | You're dying to learn about how you can create wealth through real estate investing, |
0:11.0 | then you come to the right place. |
0:13.0 | Join in every week as we go over the ends and outs of real estate investing and learn how |
0:18.3 | you two can become financially free. If only 10 people know who you are, |
0:25.0 | the max amount that could ever invest in your deals is just those 10. |
0:31.0 | You could never have more than that if nobody knows you. So when we talk about |
0:35.8 | thought leadership, the main purpose of the thought leadership, the social media, and the live |
0:41.1 | events is to make sure that the most amount of people know who you |
0:46.2 | are, they share your content, they hear what you're doing, and they're able to make a decision |
0:52.0 | if they like you enough to take your lead magnet and get on |
0:56.0 | your list and if they trust you enough to commit to being one of your investors and then |
1:00.8 | officially putting their money in your deal. |
1:04.0 | What's going on everybody? This is Josh Ferrari, host of the Creative Capital Podcast. |
1:11.0 | Now today we talk a little bit about what exactly a thought leadership |
1:17.8 | platform is. I don't know if you guys know but I have been in the process in the last, I want to say two to three months, putting together our first large scale multifamily deal and raising the the money doing the due diligence and get into the |
1:36.5 | closing table and so you know now that we're in this process I will say without a doubt that the most difficult portion of what |
1:47.9 | exact of the part that we're going through is probably raising the money and |
1:52.3 | so a lot of what comes from raising the money. And so a lot of what comes from raising the money |
1:55.0 | is having people know like and trust you. |
1:59.0 | Like we just heard at the very beginning, |
2:01.0 | the little snippet that I added in there. I love that he |
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