Creating One Of The Biggest Marketing Companies In The Sports World: The Story Of JT Service

THE RUNNING EFFECT PODCAST

Dominic Schlueter

Running, Sports

4.8 • 686 Ratings

🗓️ 8 April 2024

⏱️ 52 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today on the podcast is the Founder & CEO of Soul Focus Sports & Run Local Ventures, JT Service.

JT is one of the kindest and most fired-up individuals I've ever met. I've had the privilege of working with him at a few events last year, and this guy is next level.

Soul Focus specializes in event production and experiential for numerous clients as well as developing our proprietary Run Local Event Series. Current event clients include the San Francisco Giants, Under Armour, HOKA, Global Genes, Cumulus Media, JP Morgan Chase, and others.

JT was also a fantastic runner back in the day and has made the US Olympic Marathon Trials.

In today's conversation, JT takes me through his day-to-day life, what it's like expanding a business, how he's grown Soul Focus so much over the years, the importance of a morning routine, his years as an extremely successful runner, and much more!

I absolutely loved this conversation and grew a lot from it. Take the time to be blessed by JT's words.

Tap into the JT Service Special.

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The podcast graphic was done by the talented: Xavier Gallo

S H O W N O T E S

-THE PODCAST ON YOUTUBE: https://www.youtube.com/channel/UClLcLIDAqmJBTHeyWJx_wFQ

-My Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/therunningeffect/?hl=en⁠⁠⁠⁠⁠⁠⁠⁠

-My Newsletter: https://therunningeffect.substack.com

Transcript

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0:00.0	Ladies and gentlemen, welcome back to another episode of the Running Effect podcast. I'm your host, Dominic Schleader, and I'm thrilled you have clicked on today's episode. Today, I welcome on to the podcast, JT. service. JT. is the founder and CEO of Seoul Focus Sports and Run Local Ventures. Last year, when I was going around the country, doing a lot of meat coverage at like festival miles in the
0:21.1	US track championships. I actually had the privilege of working with JT and seeing what sole focus
0:26.2	sports does up close. And I was absolutely blown away. And also getting to meet JT, I was like,
0:31.5	oh man, this guy has something special going on and is just a really quality human being. And so from
0:36.8	the first time I met him,
0:37.8	I wanted to get him on the podcast. So today's conversation is a long time coming. JT just has a lot of
0:43.3	wisdom on how to build successful things, build successful teams, and it's overall just an incredible
0:48.9	human being. JT also back in the day, he qualified for the U.S. Olympic marathon trials. So he's also a very
0:54.8	fast runner in his own right. And today's conversation was just a very well-rounded discussion
0:59.4	of building out a company, a business, a brand, and how he's done it throughout the years. So I'm
1:05.0	going to keep this intro short. I hope you all enjoy my conversation with the man the myth
1:08.3	legend, JT. Service. t service jt service a privilege to welcome you
1:15.7	on to the podcast how you're doing this morning i was going to say afternoon you're in california morning
1:19.6	for you afternoon for me i mean i guess it's afternoon for you almost i see it's it's it's early
1:25.0	it's nine a m here we're just getting rocking in california you told me you went surfing this morning that would indicate you, it's early. It's 9 a.m. here. We're just getting rocking in California.
1:28.2	You told me you went surfing this morning.
1:30.0	That would indicate you're up somewhat early on a Monday.
1:32.2	What does the normal start to the week look like for Mr. JT service?
1:36.4	I'm an early riser, which is sweet for me because it's kind of my, some J.T.
1:41.9	time. Everyone else is sleeping in the house, the two kiddos, my wife.
1:46.0	And so if I want time to myself, whether that's working out or doing some work that I want to get caught up on,
1:53.0	it's got to be done early at the service household.
	...

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