Craptions

99% Invisible

SiriusXM Podcasts and Roman Mars

Arts, Design

4.8 • 28.1K Ratings

🗓️ 2 May 2023

⏱️ 33 minutes

🔗️ Recording | iTunes | RSS

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Summary

The scourge of bad closed captioning.

Transcript

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0:00.0	This is 99% invisible. I'm Roman Mars.
0:05.0	Last fall, the BBC made a huge announcement.
0:10.0	They had picked a new lead actor for their beloved TV show, Dr. Who.
0:14.4	Hello, I'm Shuti Gatwa and I am the next doctor in the next season of Dr.
0:19.4	Who.
0:20.4	If you need some context, a new lead actor on Doctor Who is like a new Pope being selected, but for nerds.
0:26.5	Best producer Chris Burrubay.
0:28.5	This announcement should have been a triumphant moment.
0:31.5	After all, the actor Chutie Gottwa was the first black performer cast as the doctor.
0:37.2	But when this video came out, the announcement was quickly overshadowed by something
0:40.9	that should have been totally mundane. The closed captions.
0:44.8	Gatwa's first name is spelled NCUTI, but the closed captions on YouTube
0:50.8	replace his name with a swear word.
0:53.4	So, while the actor said,
0:55.2	Hello, I'm Shiti Gatswell.
0:57.9	The captions auto corrected his name to,
1:00.4	Hello, I'm shitty Gatsworth.
1:03.0	That was unfortunate, but it was far from an isolated incident.
1:08.0	When you start looking for closed caption failures, you see them pretty much everywhere. I turned on closed
1:14.4	captions for a week on broadcast TV, YouTube, pretty much anywhere I was watching
1:18.8	stuff, and I noticed so many errors.
1:27.0	The fictional country and Black Panther Wakanda, it became War Canada. Bill Murray and Dan Ackeroid were suddenly part of an elite group called
	...

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