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Squawk on the Street

Cramer's Morning Take: Meta Platforms 4/27/23

Squawk on the Street

CNBC

Investing, News, Business

4.1567 Ratings

🗓️ 27 April 2023

⏱️ 3 minutes

🧾️ Download transcript

Summary

Jim Cramer and Jeff Marks break down Meta shares which gained more than 15%, reaching a new 52-week high, following their latest earnings report. Become a CNBC Investing Club member to go behind the scenes with Jim Cramer and Jeff Marks as they talk candidly about the market’s biggest headlines. Signup here: cnbc.com/morningtake CNBC Investing Club Disclaimer

Transcript

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0:00.0

Jim Kramer here to share with you a sample of my take on the market from today's

0:06.7

CMEC Investing Club morning meeting.

0:08.7

That's jumped in Meta.

0:09.7

You'd see the stock up more than 10% right now.

0:12.3

It's a big position and we've, look, I think the reason, there's a lot of misinformation

0:16.7

about meta.

0:17.8

What happened is this.

0:19.5

Mark Zuckerberg decided to focus on AI in order to get around

0:23.4

the Apple blockage so that to increase engagement. What had happened after Apple was you were checking

0:29.7

seven times. There were only two new posts. So that meant that it was a mistake to check. Therefore,

0:34.0

the advertisers weren't getting what they want. They've now done reels,

0:37.7

brought insular back, real good growth there, 21% increase in engagement. Why? AI to get around

0:44.2

Apple. So this is very serious. Do they need to cut Metaverse spending there? Of course,

0:49.5

but that's not the point. Accelerating revenue with headcount reductions equals explosion in earnings. Give it a 20

0:57.7

multiple. Still goes higher. Yep, that's very big. It's that year of efficiency meets accelerated

1:03.8

revenues, AI, doing so much of them, engagement, monetization. TikTok, look out, Reels just doubled, a couple billion in six months.

1:13.6

One of the more exciting things when we look at what Zuckerberg's doing, I am kind of stunned

1:21.6

at the ratio of advertising.

1:25.6

$3 in, $1 in, $3 out.

1:29.3

Nobody has that.

1:31.3

So look at all the rest of media.

1:33.3

That is a, no one has that data.

...

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