Cramer's Morning Take: Apple 9/16/24
Squawk on the Street
CNBC
4.1 • 567 Ratings
🗓️ 16 September 2024
⏱️ 3 minutes
🧾️ Download transcript
Summary
Transcript
Click on a timestamp to play from that location
| 0:00.0 | I'm Jim Kramer and you're about to hear a sample taken directly from today's |
| 0:06.5 | CBC Investing Club morning meeting. |
| 0:08.3 | That's turned to Apple now. |
| 0:11.8 | It's a big story of the day. |
| 0:13.6 | You have an influential analyst, Mincchi Quo, saying demand for the 16 Pro Max, weaker than expected. |
| 0:20.5 | I have to say, you know, I don't think it should be a big surprise because the thesis of |
| 0:26.4 | the upgrade centers around Apple intelligence and Apple intelligence isn't out yet. |
| 0:31.2 | It's not available. |
| 0:32.4 | So of course, I think the real barometer of this cycle is going to be what happens after Apple intelligence launches. Oh, you're so right. Look, I mean, I think right now if you went into an Apple store, they would say, you know what, you can get this phone. There's going to be a lot of stuff coming. For instance, they've got this hearing aid business, which is going to be hearing aids, cost of fortune. |
| 1:00.1 | And they're going to be able to make it so that your air parts are going to have a hearing aid function. |
| 1:01.6 | And this is 20 million Americans. |
| 1:07.6 | And it's not the actual price of a Zeman's is $7,000. |
| 1:12.5 | And a lot of times it's absolutely not covered by insurance. But that thing's not going to be ready for maybe a month, maybe a month and a half. So if you go to the store, they're not |
| 1:16.5 | going to, you know, going to guarantee anything to you. So in some ways, you ought to wait. |
| 1:21.7 | But to make a judgment, Jeff, over and over again that you should sell Apple has proven to be, especially on a launch, |
| 1:29.1 | has proven to be a fool's game. But the fool's game keeps playing, and that's because |
| 1:33.2 | outfits like this have something to say. They're just making a splash. I'm not interested |
| 1:38.9 | in making a splash. I'm interested in making money for our readers and viewers. So I'm not |
| 1:43.2 | buying in the negativity app |
| 1:44.7 | way too early. |
| 1:45.8 | It doesn't make any sense to go there. |
| 1:49.5 | Start your day with my outlook on the daily market |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from CNBC, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of CNBC and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.

