Could Big Data Kill Off Health Insurance?
Business Daily
BBC
4.4 • 816 Ratings
🗓️ 1 November 2018
⏱️ 17 minutes
🧾️ Download transcript
Summary
As US health insurers ask customers to wear fitness trackers, are they opening a Pandora's Box of ethical dilemmas and business threats?
Ed Butler speaks to Brooks Tingle, chief executive of insurer John Hancock, which has been pioneering the controversial policy of rewarding customers willing to demonstrate that they exercise more. But Dr Michael Kurisu, director of the UCSD Center for Integrative Medicine in San Diego, asks what happens to those customers who refuse to participate? Plus the Financial Times' Undercover Economist, Tim Harford, talks us through the hazards and adversities of the insurance business, and why more information could obviate the purpose of insurance altogether.
(Picture: Young man checking his fitness tracker; Credit: kali9/Getty Images)
Transcript
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| 0:00.0 | Hello, I'm Ed Butler. Welcome to Business Daily from the BBC. Coming up, the dangers of smartphones |
| 0:07.2 | and fitbits, not physical dangers, you understand, ethical dangers, health monitors that insurance |
| 0:13.3 | companies are encouraging us to use. How intrusive can these insurance companies get if they can |
| 0:18.7 | track the data on your mobile phone or your |
| 0:20.8 | wearable device. There's an ethical line there that I think we're dancing upon. Yes, today we're |
| 0:26.5 | looking at the measuring of risk. Is the introduction of these electronic bracelets a Pandora's box |
| 0:32.4 | of moral hazards? If people say, I won't put on the bracelet, insurance companies will draw conclusions from that. |
| 0:39.3 | Well, if you were already exercising and if you had a healthy lifestyle, you'd have nothing to hide. |
| 0:44.2 | You wouldn't mind putting on the bracelet. |
| 0:46.1 | That's all to come in Business Daily from the BBC. |
| 0:52.9 | We'll get a louder! We'll get us! The sound there of some teachers angrily protesting in the year. |
| 1:01.3 | In the US state of West Virginia earlier this year. |
| 1:05.5 | They were angry because among the proposed changes to their working conditions |
| 1:08.7 | was a so-called workplace wellness program |
| 1:11.8 | called Go-365. Basically, it was a phone app to track the workers' steps, more steps, more health points, |
| 1:19.6 | without which people get penalised with higher health insurance costs. |
| 1:24.1 | Well, that was how it was understood anyway. |
| 1:26.1 | And the teachers did not like it. |
| 1:33.7 | Yep, pretty angry. The battle was eventually won, though, by the unions. Go365 was dropped from the |
| 1:39.1 | government's proposals there. But the idea of introducing wearable devices and data collection as a part of U.S. |
| 1:46.0 | health insurance coverage does seem to be, well, quite a thing these days. |
| 1:51.0 | At John Hancock, we want to help you live a longer, healthier life. |
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