Copy his Playbook: His First $25k in MRR Came From Affiliates

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6 • 683 Ratings

🗓️ 25 April 2021

⏱️ 20 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Zachary Hedges exhibited a passion and proclivity for marketing from an early age. He started his first marketing communications company at age 16. By the time he was 25, Zach had leveraged his expertise to build a diverse client list that included the likes of The Hard Rock Hotel and Casino and Pfizer, to name a few. In 2014, Zach transitioned into the Saas arena and launched MDC DOT, an all-in-one CRM and marketing automation platform; through Zach's innovative work, he received two US patents.

This lead Zach in 2018 to develop his most innovative and groundbreaking product to date. PreBuilt Marketing AI, the first-ever Social Media Marketing technology powered by (AI) that writes your content, builds campaigns for you and analyzes the results.

Transcript

Click on a timestamp to play from that location

0:00.0	So the first thing we want to do is we want to get them through onboarding, which we,
0:02.4	which to be honest, we had to go back and refix.
0:05.4	The original onboarding that we had when we launched realized it wasn't working was
0:08.0	actually bringing conversion down.
0:11.2	You are listening to conversations with Nathan Latka.
0:15.3	Now if you're hearing this, it means you're not currently on our subscriber feed.
0:19.8	To subscribe, go to getlatka.com. When you subscribe,
0:24.4	you won't hear ads like this one. You'll get the full interviews. Right now, you're only
0:30.4	hearing partial interviews. And you'll get interviews three weeks earlier from founders, thinkers,
0:37.1	and people I find interesting.
0:39.0	Like Eric Wan, 18 months before he took Zoom public.
0:43.4	We got to grow faster.
0:45.0	Minimum is 100% over the past several years.
0:47.8	Or bootstrap founders like Vivek of QuestionPro.
0:51.0	When I start the company, it was not cool to raise.
0:53.1	Or Looker's CEO Frank Bean before Google acquired his company for $2.6 billion.
0:59.1	We want to see a real pervasive data culture, and then the rest flows behind that.
1:04.1	If you'd like to subscribe, go to gitlatka.com.
1:08.2	There, you'll find a private RSS feed that you can add to your favorite podcast listening
1:12.7	tool, along with other subscriber-only content. Now look, I never want money to be the reason
1:18.6	you can't listen to episodes. On the checkout page, you'll see an option to request free access.
1:24.9	I grant 100% of those requests, no questions asked.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Nathan Latka, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Nathan Latka and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.