I'm sure you've heard various versions of this, let's call it, ad apocalypse 2.0 message,

which is that cookies are disappearing and the Facebook pixel is going away and Facebook ads won't work.

And so in this episode I'm going to kind of debunk this rumor going around because I have

clients ask me I have people who join my Facebook ads course who purchase it ask me

the same thing and I need to explain to you what is happening as far as my current

understanding on March 19th when I'm recording this video in 2024.

And before we get into that part of the episode,

Hi, I am Cuejo, the host of the art of online business.

I am a Facebook ads manager, and I am a consultant and coach for high-earning course creators.

If my voice is new to you, well that's because I'm the new host of this podcast.

And if you're wondering, where did Rick go?

There's two links for you in the descriptions below, one of those links.

Rick tells you where he's gone to.

It's an AI project, and it's pretty cool.

And in the other link, he's interviewing me and shares with you why he chose me to be the new

host.

But this podcast will remain largely the same as in it will still deliver value tips and

tricks and strategies for online course creators and online membership owners who want to

scale up their businesses from low six figures to high six figures. Now let's talk about this

pixel thing and disappearing cookies and what that even means and will Facebook ads be effective?

First, we need some context. Facebook, so far, to my understanding, is not going anywhere. And remember, this is not the first time that Facebook

has had to surmount a challenge. Whether this is a real challenge or not, I'll let you know in a moment.

...