Content Planning Strategy Series: The Basics
The CEO Teacher Podcast
Kayse Morris
5.0 ā¢ 734 Ratings
šļø 2 December 2020
ā±ļø 23 minutes
šļø Recording | iTunes | RSS
š§¾ļø Download transcript
Summary
About three years ago, I became a master content planner and it changed the game for my business. I'm talking going from a $100,000 year to a one million dollar year! And the answer to how I did it is in our content strategy!Ā
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In this new podcast series, I'm going to be giving you a deep dive into what our content planning strategy looks like and how we plan our content for the entire year. We're going to talk all about why implementing these strategies will help you reach new business goals!Ā
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In this episode, you will learn:
- Why planning your content is so important
- What are the "heck yes" in your business
- How we break down our content calendar
- What kind of content you should be producingĀ
- What's coming up in our content planning podcast series
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Links Mentioned:Ā
Other Resources:Ā
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Transcript
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| 0:00.0 | Hey friends, welcome back to the CEO Teacher podcast. What an amazing year. |
| 0:06.1 | 2020 has been for us here at Team Casey. We just want to say thank you so much. We know that so |
| 0:12.5 | many of you are dealing with the stress and the anxiety of being in the classroom or being |
| 0:16.4 | back at home right now. With the numbers rising, I want you to know that one thing remains the same. |
| 0:22.2 | And that is that 2021 is right around the corner. And it's coming in hot. And boy, we cannot |
| 0:29.5 | wait to get this party started. About three years ago, I became a master content planner. |
| 0:38.3 | It changed everything for my business. |
| 0:41.3 | It took my business from $100,000 a year to $1 million plus a year, |
| 0:48.3 | and that is not an exaggeration. |
| 0:51.3 | So how did I do it? |
| 0:53.3 | Well, with the help of some great brains and some great |
| 0:56.7 | planning and preparation, we've managed to create the magic year after year and it's been the |
| 1:02.3 | best feeling in the entire world. For the remaining weeks of 2020, I want you to take a deep |
| 1:09.9 | dive with me on how we plan our content |
| 1:12.8 | for the entire year and why we think that implementing these strategies will help you reach |
| 1:18.7 | new business goals that you never thought possible. From blogging to podcasting, from launches to |
| 1:25.7 | social media, from holidays, babies, and special occasions. |
| 1:29.7 | It's all on our calendar. |
| 1:31.4 | And it's the living, breathing life behind Casey Morris and the CEO Teacher team. |
| 1:37.8 | Let's do this. |
| 1:44.0 | Welcome to the CEO Teacher Podcast, where we help educators become thriving CEO teachers |
| 1:52.1 | by taking their best asset in the classroom and turning it into a sustainable online business. |
... |
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