Content is king but at what cost to player privacy? - The Sports Agents
The News Agents
Global
4.1 • 5.4K Ratings
🗓️ 30 January 2026
⏱️ 25 minutes
🧾️ Download transcript
Summary
You’ve likely seen the viral video of Coco Gauff smashing her racket in a corridor at the Australian Open. She tried to go somewhere without cameras and failed. Now she's complaining the only private place is the locker room, Novak Djokovic says it's like "big brother", Iga Swiatek thinks they're "animals in a zoo".
Content is king but at what cost to player privacy? Isn’t this the kind of access we all wanted to drive sports broadcasting forward and grow the sport? The bigger the sport - the more financial reward for players, so why complain? Or are we in danger of forgetting they’re only human?
Jamie Murray, former world number one doubles player, and Molly McElwee, tennis journalist and author of "Building Champions", join Gabby and Mark.
Plus, we look back at the best bits of The Sports Agents from Manchester United to a very English embarrassment at Champions League success to two-time World Cup winner Tobin Heath.
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Executive Producer: Adonis Pratsides
Producer: Sophie Penney
Video Producer: Sam Trudgill
Social Media Editor: Calum Scotland
Tom Hughes is Editor for The News Agents podcast network
Vicky Etchells is the Commissioning Editor for Global
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Transcript
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| 0:00.0 | When I realised there was demand for our business in overseas markets. |
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| 0:27.4 | Visit business.gov.ukh to find out how. |
| 0:32.1 | This is a global player original podcast. |
| 0:35.7 | So you've all seen the viral video of Cocoa Goff smashing her racket in a corridor at the Australian Open. |
| 0:42.1 | I tried to go somewhere where there's no cameras. |
| 0:45.3 | Like I said, I don't try to do it on court in front of kids and things like that. |
| 0:49.4 | But I do know I need to let out that motion. |
| 0:52.1 | Otherwise, I'm just going to be snappy with the people around me. |
| 0:55.3 | And I don't want to do that. I tried to go somewhere where they wouldn't broadcast it. |
| 0:59.2 | But obviously they did. So, yeah, maybe some conversations we can be had because I feel |
| 1:05.3 | like at this tournament, the only private place we have is the locker. |
| 1:09.7 | Content is king, but at what cost to play a privacy? |
| 1:12.8 | Novak Djokovic has said before it's like Big Brother. |
| 1:15.6 | Other players like Iga Suontek and Jesper Gula are concerned. |
| 1:20.3 | We have to stop with these cameras. |
| 1:22.1 | Like, this is crazy. |
... |
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