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This is Design Matters with Debbie Milman from Design Observer.

Com. Design Matters with Debbie Millman from Design Observer.com.

For 12 years now, Debbie Millman has been talking with designers and other creative types about what they do,

how they got to be who they are, and what they're thinking about.

On this podcast, it's Mimman talks with Connie Burdsall about what to do when a meeting with clients

is not going well.

The first thing is to just not get defensive. The other thing, you just

need to go through the meeting quicker. Here's Debbie Millman.

Close your eyes and think about the visual identities of these

brands. Starbucks, Delta, Samsung. If you can picture those brands in your mind's eye, the color, the type face, the logo,

that means their designers have done an extraordinary job.

Connie Bertzel had a big hand in designing all of them,

...