4.8 • 2.2K Ratings
🗓️ 29 November 2022
⏱️ 100 minutes
🧾️ Download transcript
Copyblogger founder, Brian Clark, talks about how to attract and keep an audience, why email still outperforms social media 40:1, the power of curation and how anyone can do it, how to write better headlines, and war stories from the early days of Copyblogger and CareyNieuwhof.com. Get more on this episode by going to https://careynieuwhof.com/episode536.
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0:00.0 | The Art of Leadership Network. |
0:08.0 | Welcome to the Keri New Hoff leadership podcast episode 536. |
0:12.0 | It's Keri here and well I hope our time together today helps you thrive in life and leadership. |
0:18.0 | I am so excited to bring you or perhaps introduce you to Brian Clark. |
0:23.0 | I got a big backstory on that. Hang on for that just a second. |
0:26.0 | This episode is brought to you by Overflow. |
0:29.0 | You can empower your donors to easily give stock donations by going to Overflow.co slash Keri. |
0:35.0 | That's Overflow.co slash Keri to learn more about you're in pricing and download their free stock giving guide. |
0:41.0 | And by future forward churches you can get Lee Criter's book Seamless Pastoral Transition |
0:46.0 | and other free pastoral transition resources by going to futureforwardchurches.com. |
0:52.0 | So Brian Clark is known popularly online as copy blogger. |
0:57.0 | And those of you who work in the online marketing space whether that's for churches or in the for profit world probably know about copy blogger. |
1:05.0 | And the fun part is I kind of built a lot of what I do like this podcast to some extent but actually all the blogging I did. |
1:14.0 | I just kept reading copy blogger over and over again. |
1:19.0 | Fast forward to a few months ago I'm in Cabo for Cabo Press with Chris Lama conference in Mexico. |
1:26.0 | And who's there but Brian Clark and we become fast friends I get to thank him. |
1:31.0 | I'm like, man, dude, your stuff changed my life. |
1:34.0 | And so I just had the opportunity to bring his wisdom to you today. |
1:40.0 | So if you've ever wondered about online marketing, if you ever wondered about well, how do you get noticed online? |
1:45.0 | If you want to know how things are changing, we do a very deep dive in this 90 minute conversation. |
1:51.0 | It could have easily been three hours. |
1:53.0 | And Brian and I talk about how to attract and keep an audience. |
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