Guys, thanks so much. Welcome to Closing Bell. I'm Scott Wobner live today from

Apple Park in Cupertino, California. This make-or-break hour begins with

what some have suggested is a make-or-break moment for Apple and its place in the AI Arms Race.

The Developers Conference, a chance for the company to unveil those ambitions today,

try and keep up with competitors who've already revealed theirs to great fanfare as you know.

We'll ask our experts and shareholders over this final stretch whether they achieve that goal

today and what it means for the stock most importantly going forward.

Interesting to note Apple shares have moved lower during the presentation today.

Move it around a bit. We'll track it down a little bit more now than 2%.

We'll show you the scorecard as well with 60 minutes to go in regulation.

There's not a ton of movement in the majors ahead of the CPI report and the Fed decision

coming this Wednesday.

We are on Closing High Watch, though, on both the S&P 500 and the NASDAQ one of the reasons why the

NASDAQ doing well take a look at crowd strike today up better than 9% that's the

standout on news it's going to enter the S&P 500. In video, well, it's up to.

It's 10 for one stock split taking effect today.

We'll see what that means over the near term for that stock.

She shares getting a little bit of a bump.

It does take us to our talk of the tape.

One of the most significant moments in the history of Apple,

called exactly that by star analyst Dan Ives.

He will join us in just a moment

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