Hello, hello, welcome to Smart Talks with IBM, a podcast from Pushkin Industries, I-Heart

radio, and IBM. I'm Malcolm Glauwell. This season we're talking to new creators, the developers, data

scientists, CTOs, and other visionaries who are creatively applying technology

and business to drive change.

Channeling their knowledge and expertise, they're developing more creative and

effective solutions no matter the industry.

Our guest today is Phil Weinmeister, head a product

Salesforce Americas at IBM. Drawing on IBM's offerings and expertise,

Phil helps businesses craft better digital experiences for their customers, employees, and business partners.

A lack of highly specialized software engineers is a major challenge for companies trying to

improve their digital experiences. So using the Salesforce platform, Phil teaches

people with little or no technical background how to make custom digital solutions

on their own without needing to write code.

On today's show, you'll hear Phil's thoughts

on human-centric design, unlocking the potential of the low-code

no-code approach, and how IBM consulting powers digital transformations with the

Salesforce platform.

Phil spoke with Jacob Goldstein, host of the Pushkin Podcast,

What's Your Problem, and former host of NPR's Planet Money.

Jacob has been a business journalist for over a decade reporting for NPR,

the Wall Street Journal, The Miami Herald,

and is the author of the book Money,

...