Claude Silver: Chief Heart Officer at VaynerMedia | #ThePlaybook 152

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Entrepreneurship, Business, Careers

4.6 • 1.9K Ratings

🗓️ 7 November 2019

⏱️ 22 minutes

🔗️ Recording | iTunes | RSS

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Summary

On this episode of #ThePlaybook, Claude Silver, VaynerMedia’s Chief Heart Officer, shares her ideas on: [3:05] Why she chose the title of “Chief Heart Officer” at VaynerMedia [11:58] Her mission to make VaynerMedia into a place of belonging and bravery [13:45] The generational differences in the workforce and how they cause separation between employees [18:47] Why she focuses on energy management instead of time management In this episode, Claude Silver, Chief Heart Officer at VaynerMedia, talks about her strategies for making an office into a place of belonging and bravery, why she prefers guardrails and guidelines over rules, and the value of employee retention for an organization Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	On this episode of the Playbook, I have the Chief Heart Officer of Vainer Media.
0:06.0	That's right, Gary Vainer Chuck's own, Claude Silver.
0:09.6	She's going to talk about turning all of your employees into heroes and the
0:13.8	generational differences in the workforce today.
0:16.8	Join me for all of this and more on the playbook.
0:20.3	This is entrepreneurs the playbook, where each week I bring you some of the greatest athletes, celebrities, and entrepreneurs to talk about their personal and professional playbook to success and what made them champions on the field and in the boardroom.
0:35.8	I'm your host and CEO of Sports One Marketing, David Melzer.
0:40.3	All right, this Dave Beltser with the entrepreneur
0:43.6	was the playbook.
0:44.4	I am so excited.
0:45.2	I'm Claude Silver, the chief heart officer
0:48.0	of one of my favorite places, Manor Media.
0:51.0	And it's, when I walk in here the goal of my business and I love it as people
0:57.3	walk in and I love the energy in this place and this is one of the few places of
1:01.4	all the thousands of offices I get to visit that I walk in and I'm like,
1:05.0	I love you. You're at the front door welcoming, AJ comes around. What is the secret sauce to creating an energy or a frequency to a workplace.
1:15.0	Yeah, friendliness, authenticity, kindness.
1:18.0	And you know, kindness and friendliness, but the authenticity side I think really is difficult because people
1:27.8	Confuse what that really means and I think it's almost a faith-based thing to be authentic, meaning, and I don't mean religious sense of faith, but voting for who you are.
1:37.0	Yeah, never heard of that. So you know where it comes from is Gary is what you see is what you get. AJ is what you see is what you get.
1:43.0	AJ is what you see is what you get.
1:45.0	I am what you see is what you get.
	...

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